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Epilogue
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonCapítulo de Libro HBS-1019BC-ETecnologías de la informaciónIT has changed not only the way we work and conduct business, but also how we (and our customers) play, how we consume, and how we educate our next generations. And yet the IT phenomenon, so evident in the expenditures of every organization, has not yet achieved management attention equal to other areas, such as finance, marketing, operations, and human resources. The main problem according to the authors is the absence of systematic frameworks t...Desde 8,20 €
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Crosley
Nicholas, Tom; Chen, DavidCaso HBS-809160-EIniciativa emprendedoraIn October 1941, a top secret envoy from the U.S. military was sent to Crosley Corporation in Cincinnati, Ohio to request their assistance to construct a weapon that would drastically strengthen the defenses of U.S. troops: the proximity fuze. Such a fuze would allow enemy aircraft to be shot down with a rate of accuracy well above that of previous weaponry. The task would be a challenging one, as conventional wisdom held that it took at least fo...Desde 8,20 €
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Neoprene
Nicholas, Tom; Tamega Fernandes, FelipeCaso HBS-810084-EIn 1931, during one of the worst economic crises in US history, Du Pont announced the discovery of an innovative rubber synthetic product - neoprene. Yet at the time of the announcement, Du Pont did not have any neoprene to sell. Manufacturing facilities were still being erected and production remained at laboratory scale. Rubber synthetics had been developed in Russia, Germany and even in the United States before, but large scale production had ...Desde 8,20 €
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Arthur Rock
Hardymon, G. Felda; Nicholas, Tom; Kind, LizCaso HBS-813138-EIniciativa emprendedoraArthur Rock was known as one of the country's first venture capitalists and was instrumental in launching major Silicon Valley firms, such as Fairchild Semiconductor, Intel Corporation, Apple Computer, Inc., Scientific Data Systems and Teledyne Incorporated. He was the first venture capitalist to be featured on the cover of Time magazine. Rock was adamant that his success was due to luck and being in the right place at the right time. Others argu...Desde 8,20 €
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Neoprene, Teaching Note
Nicholas, TomNota del Instructor HBS-811058-ETeaching Note for 810-084.Desde 0,00 €
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Maidenform Bras
Nicholas, TomCaso HBS-808095-EIniciativa emprendedoraUses Ida Rosenthal's entrepreneurship in brassieres to explore how economic, social, and demographic changes reshaped gender and business enterprises in early- to mid-20th century America. It shows the importance of timing and geography to Rosenthal's new firm in New York City, as well as the significance of her own entrepreneurial agency. Explores the challenges Rosenthal faced in defining products, consumers, and the company's image in an envir...Desde 8,20 €
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The American Dream in History
Nicholas, Tom; Chen, DavidCaso HBS-808134-EIniciativa emprendedoraDesde 8,20 €
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Chapter Sixteen Teaching Note: Standardization
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8662-ETecnologías de la informaciónTeaching note for 1015BC.Desde 0,00 €
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Chapter Eleven Teaching Note: Damage
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8655-ETecnologías de la informaciónTeaching note for 1010BC.Desde 0,00 €
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Chapter Twelve Teaching Note: Communication
Austin, Robert D.; Nolan, Richard L.; O'Donnell, ShannonNota del Instructor HBS-8657-ETecnologías de la informaciónTeaching note for 1011BC.Desde 0,00 €