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Orascom Telecom Holding (C): Condensed
Bourgeois, L. J. IIICaso DARDEN-S-0246 -EDirección estratégicaDesde 5,74 €
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Naresh Kumra and the Amazon Debacle (A)
Bourgeois, L. J. IIICaso DARDEN-S-0310-EDirección estratégicaThis case series follows CEO Naresh Kumra of JMATEK, an a global leader in evaporative air coolers and portable air conditioners. Although Amazon had been a major sales channel in the previous year, 2017 sales were down significantly, threatening a major new round of funding. The (A) case allow students the opportunity to troubleshoot new business sales in a growing digital marketplace, and the (B) case shows how Kumra applied both his Hindu back...Desde 8,20 €
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Naresh Kumra and the Amazon Debacle (B)
Bourgeois, L. J. IIICaso DARDEN-S-0311-EDirección estratégicaThis case set follows CEO Naresh Kumra of JMATEK, an a global leader in evaporative air coolers and portable air conditioners. Although Amazon had been a major sales channel in the previous year, 2017 sales were down significantly, threatening a major new round of funding. The (A) case allow students the opportunity to troubleshoot new business sales in a growing digital marketplace, and the (B) case shows how Kumra applied both his Hindu backgro...Desde 5,74 €
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El caso HBR: Cuando su colega lo sabotea
Fryer, BronwynArtículo HBS-R0811ALiderazgo y Dirección de personasMarcos Landstad, relativamente nuevo en la división de banca de inversión de CliffBank, tiene un veterano compañero de equipo, Nicole Collins, que parece ser un aliado fiable. Sin embargo, cuando Mark necesita su ayuda para localizar información vital para su parte de una presentación que van a hacer juntos, ella finge ignorancia. Durante la reunión, Nicole produce los datos de la nada y sorprende a los asistentes con su análisis. Perder el equil...Desde 8,20 €
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El caso HBR: La ola de despidos
Fryer, BronwynArtículo HBS-R0903ALiderazgo y Dirección de personasAstrigo está en problemas. La cadena de mejoras para el hogar ha perdido su pronóstico de ganancias mal y las ventas están cayendo. Una reducción del 10% en el aspecto personal como la única opción. Despidos, sin embargo, podrían debilitar el compromiso de toda la vida del minorista a los empleados y la capacidad de ofrecer sus servicios al cliente famoso. Pero tocando efectivo reservado para adquisiciones estratégicas va en contra de los valores...Desde 8,20 €
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The Layoff (HBR Case Study)
Fryer, BronwynArtículo HBS-R0903X-ELiderazgo y Dirección de personasAstrigo is in trouble. The home improvement chain has missed its earnings forecast badly and sales are falling. A 10% reduction in staff looks like the only choice. Layoffs, however, would undermine the retailer's longtime commitment to employees and the ability to provide its famed customer service. But tapping cash reserved for strategic acquisitions goes against the firm's values, too. What should the CEO do? Four experts comment on this ficti...Desde 8,20 €
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Moonlighter (HBR Case Study and Commentary)
Fryer, Bronwyn; Jensen, Bill; Lepatner, Barry; Kimmel, Jean; Conway, Karen; Davis, Stan; Davis, SandraArtículo HBS-R0211A-ELiderazgo y Dirección de personasJeremy Hicks, Zagante Systems' lead programmer, walks into the office at eight o'clock on a Sunday night and does a double take when he spots his boss, Melanie. She's equally surprised to find she isn't alone. Before leaving for the evening, Melanie pays Jeremy a visit, only to discover that he isn't hard at work on Zagante's new product--he's programming a game for another company. The next day over lunch, Melanie confronts Jeremy and lets him k...Desde 8,20 €
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Timeless Leadership: A Conversation with David McCullough
McCullough, David; Fryer, BronwynArtículo HBS-R0803B-ELiderazgo y Dirección de personasThe historian David McCullough, a two-time Pulitzer Prize winner and well-known public television host, has spent his career thinking about the qualities that make a leader great. His books, including Truman, John Adams, and 1776, illustrate his conviction that even in America's darkest moments the old-fashioned virtues of optimism, hard work, and strength of character endure. In this edited conversation with HBR senior editor Bronwyn Fryer, McCu...Desde 8,20 €
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Fat Chance (HBR Case Study and Commentary)
Fryer, Bronwyn; Kirby, Julia; Weyers, Howard; Solovay, Sondra; Roehling, Mark V.; Wilensky, AmyArtículo HBS-R0505A-ELiderazgo y Dirección de personasSid Shawn is a 10-year veteran of NMO Financial Services and a mainstay of the pensions marketing group. He's been a good, consistent worker and an invaluable resource for the salespeople and consultant relations managers. Sid also weighs 400 pounds. So when he is the only internal candidate for the customer-facing position of consultant relations manager, sales and marketing VP Bill Houglan feels that he has a tough hiring decision to make. Sid ...Desde 8,20 €
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The Layoff (Commentary for HBR Case Study)
Fryer, BronwynArtículo HBS-R0903Z-ELiderazgo y Dirección de personasAstrigo is in trouble. The home improvement chain has missed its earnings forecast badly and sales are falling. A 10% reduction in staff looks like the only choice. Layoffs, however, would undermine the retailer's longtime commitment to employees and the ability to provide its famed customer service. But tapping cash reserved for strategic acquisitions goes against the firm's values, too. What should the CEO do? Four experts comment on this ficti...Desde 8,20 €