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H&M, China, and Cotton: Sourcing a Solution?
Mani, Vidya; Parmar, Bidhan L.; Mead, Jenny; Liu, YusiCaso DARDEN-OM-1781-EServicios y operacionesIn December 2021, Hennes & Mauritz AB (H&M), the Swedish fast-fashion clothing retailer, found itself in a difficult position regarding its business in China, one of the retailer’s important markets. H&M was a member of the sustainability organization, Better Cotton Initiative (BCI), which in March 2020 had suspended activities with licensed farmers in the Xinjiang province of China because of allegations of forced labor and human rights abuses a...Desde 8,20 €
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Brand Activism at Starbucks-A Tall Order? - Teaching Note
Cian, Luca; Parmar, Bidhan L.; Boichuk, Jeff; Craddock, JennyNota del Instructor DARDEN-M-0964TN-EMarketingTeaching note for product M-0964Desde 0,00 €
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High-Potentials in the Downturn: Sharing the Pain
Carter, Nancy M.; Silva, ChristineArtículo HBS-F0909G-ELiderazgo y Dirección de personasA Catalyst poll of business school graduates who went to work for corporations or professional firms reveals how these up-and-comers are faring during the recession.Desde 8,20 €
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Brand Activism at Starbucks—A Tall Order?
Cian, Luca; Parmar, Bidhan L.; Boichuk, Jeff; Craddock, JennyCaso DARDEN-M-0964-EMarketingIn April 2017, Kevin Johnson took over the reigns as CEO of Starbucks, the iconic coffee giant. He faced a number of key decisions to keep the global retail giant competitive, but one in particular loomed large. Over the last few years, Johnson’s predecessor, Howard Schultz, had increasingly used Starbucks as a progressive platform in an attempt to influence the world around its stores, whether he was aiming to smooth out race relations in the Un...Desde 8,20 €
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Women in Management: Delusions of Progress
Carter, Nancy M.; Silva, ChristineArtículo HBS-F1003B-ELiderazgo y Dirección de personasNew research shows that female managers continue to lag behind men at every career stage, right from their first professional jobs-and that's among graduates from elite MBA programs. The aggressive efforts this past decade to create opportunities for women weren't nearly as fruitful as we'd thought. To achieve anything close to gender equality, organizations have a lot of work to do.Desde 8,20 €
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High-Potentials in the Downturn: Sharing the Pain (Spanish version)
Carter, Nancy M.; Silva, ChristineArtículo HBS-F0909GLiderazgo y Dirección de personasA Catalyst poll of business school graduates who went to work for corporations or professional firms reveals how these up-and-comers are faring during the recession.Desde 8,20 €
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Brand Activism
Cian, Luca; Parmar, Bidhan L.; Boichuk, Jeff; Craddock, JennyNota técnica DARDEN-M-0963-EMarketingThis technical note offers students a definition of brand activism (as contrasted to corporate social responsibility) along with an explanation of the different forms that this corporate practice can take. Specifically, students are introduced to the concepts of both progressive and regressive brand activism, in addition to the different causes the activist efforts may champion, whether social, legal, or environmental, to name a few. In order to ...Desde 8,20 €
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Why Men Still Get More Promotions Than Women
Ibarra, Herminia; Carter, Nancy M.; Silva, ChristineArtículo HBS-R1009F-ELiderazgo y Dirección de personasThough companies now invest heavily in mentoring and developing their best female talent, all that attention doesn't translate into promotions. A Catalyst survey of over 4,000 high potentials shows that more women than men have mentors-yet women are paid $4,600 less in their first post-MBA jobs, hold lower-level positions, and feel less career satisfaction. To better understand why, the authors conducted in-depth interviews with 40 participants i...Desde 8,20 €