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Are Some Customers More Equal than Others? (HBR Case Study and Commentary)
Nunes, Paul F.; Johnson, Brian A.; Harrington, John; Goldman, Edward; Labak, Alexander; Crandall, RobertArtículo HBS-R0110A-ELiderazgo y Dirección de personasJill Hoover was looking skyward, marveling at the heart-stopping beauty of Paradise Park-Seattle's newest attraction, its tallest and scariest roller coaster to date: the Anaconda. "Quite impressive," Jill thought. But a scuffle in the ride queue quickly brought the CEO of Paradise Parks back to earth. The company's 19 seasonal and year-round amusement parks had always been popular--ever since Jill's father founded the original Paradise Park just...Desde 8,20 €