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Mahindra & Mahindra Ltd.: Racing Towards Creative Disruptions
Nadeem Rizvi; Rojers P. JosephCaso IVEY-W24488-EDirección estratégicaMahindra & Mahindra Ltd. (M&M), an Indian automotive giant, was pursuing strategies to retain the leading position in the domestic automotive space. Traditionally an SUV manufacturer, M&M created a new vertical—Advanced Technology Solutions (ATS)—to spearhead technology development as a means of competing with the multinational companies entering India. ATS’s technology pursuits had already translated into several successful products; however, by...Desde 8,20 €
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Digital Publishing: Pothi.com
Rojers P. Joseph; Shishir K. JhaCaso IVEY-9B12M037-EDirección estratégica, MarketingPothi.com was a start-up publishing platform that offered print-on-demand (POD) self-publishing services for customers in the Indian market. In 2008, Pothi was launched during a digital transformation that gripped the worldwide publishing industry. Though Pothi had made steady progress in the two years it had been operating as a POD platform, the future remained uncertain, given that POD was a fairly new concept in India and that the country’s pu...Desde 8,20 €
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Guardian Lifecare: Customer Centricity as a Value Proposition
Swarup Kumar Dutta; Rojers P. JosephCaso IVEY-9B17A028-EDirección estratégica, Iniciativa emprendedora, MarketingIn December 2014, Guardian Lifecare Private Limited (Guardian), a pharmacy retail chain in India, was looking for ways to maintain its high growth in India’s emerging market. Riding a surge of growth in organized retailing, Guardian had become the second-largest player in the Indian pharmaceutical retail market within a decade of its launch. This market had been plagued by several structural weaknesses such as widespread sales of spurious and sub...Desde 8,20 €
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Best-Laid Incentive Plans (HBR Case Study and Commentary) (Spanish version)
Kerr, Steven; Kaufman, Stephen P.; Gross, Steven E.; Hernandez, Diego E.; Leskin, BarryArtículo HBS-R0301ALiderazgo y Dirección de personasCASE STUDY-ONLY, REPRINT R0301X, AND COMMENTARY-ONLY, REPRINT R0301Z.Desde 8,20 €
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Best-Laid Incentive Plans (HBR Case Study and Commentary)
Kerr, Steven; Kaufman, Stephen P.; Gross, Steven E.; Hernandez, Diego E.; Leskin, BarryArtículo HBS-R0301A-ELiderazgo y Dirección de personasHiram Phillips couldn't have been in better spirits. The CFO and chief administrative officer of Rainbarrel Products, a diversified consumer-durables manufacturer, Phillips felt he'd single-handedly turned the company's performance around. He'd been at Rainbarrel only a year, but the company's numbers had, according to his measures, already improved by leaps and bounds. Now the day had come for Hiram to share the positive results of his new perfo...Desde 8,20 €