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The Digital Factory - Siemens: Electronic Works Amberg
Lal, Rajiv; Johnson, Scott F.Caso HBS-518054-EThe Electronic Works Amberg (EWA) was Siemens' most advanced factory. The plant built industrial automation equipment using state-of-the-art manufacturing techniques. Siemens was considering creating a consulting business for its manufacturing clients. Given the EWA's well-known expertise, the facility would be heavily involved in the consulting business. What was the best way for Siemens to operate its consulting business? What else could be don...Desde 8,20 €
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All Traffic Solutions
Lal, Rajiv; Johnson, Scott F.Caso HBS-517011-EMarketingAll Traffic Solutions traditionally sold traffic signs that collected vehicle data to cities. In recent years, the firm connected their signs to the internet and began selling software that enabled cities to operate their signs remotely and collect data in a more efficient manner. Revenues from software represented a growing part of the organization's overall business. An important part of All Traffic Solutions' strategy involved a new software p...Desde 8,20 €
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Leadership Development: Perk or Priority? (HBR Case Study and Commentary) (Spanish version)
Kesner, Idalene F.; Burnett, Susan; Morrison, Mike; Tichy, Noel M.; Owens, DavidArtículo HBS-R0305ALiderazgo y Dirección de personasKaren Barton, Zendal Pharmaceuticals' senior vice-president of human resources, was livid when COO Dave Palmer slashed her executive education budget by 75%. Without funding, there could be no in-house leadership development program, which was to be the first step toward a full-blown Zendal University. Palmer was not against bold initiatives, but sales were down 26%, and there was that $300 million debt Zendal took on when it acquired Premier Pha...Desde 8,20 €
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Leadership Development: Perk or Priority? (HBR Case Study and Commentary)
Kesner, Idalene F.; Burnett, Susan; Morrison, Mike; Tichy, Noel M.; Owens, DavidArtículo HBS-R0305A-ELiderazgo y Dirección de personasKaren Barton, Zendal Pharmaceuticals' senior vice-president of human resources, was livid when COO Dave Palmer slashed her executive education budget by 75%. Without funding, there could be no in-house leadership development program, which was to be the first step toward a full-blown Zendal University. Palmer was not against bold initiatives, but sales were down 26%, and there was that $300 million debt Zendal took on when it acquired Premier Pha...Desde 8,20 €