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Smith & Wesson: A Big Shot at Security? - Teaching Note
Eades, Kenneth M.; Knerr, PeteNota del Instructor DARDEN-F-1665TN-EFinanzasTeaching note for product F-1665Desde 0,00 €
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Smith & Wesson: A Big Shot at Security?
Eades, Kenneth M.; Knerr, PeteCaso DARDEN-F-1665-EFinanzasAn investment analyst at River Capital, LLC, an East Coast hedge fund, is researching Smith & Wesson Holding Corporation (S&W) as a potential investment opportunity. The analyst had become interested in S&W when the company announced the acquisition of Universal Safety Response, Inc. (USR). The USR deal represented a significant investment for S&W and therefore created an opportunity for the company to become either undervalued or overvalued by t...Desde 8,20 €
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What Serves the Customer Best? (HBR Case Study and Commentary)
Nunes, Paul F.; Driggs, Woodruff W.; Herman, David; Rayport, Jeffrey; Dull, Stephen; Scafido, JoeArtículo HBS-R0610A-EMarketingAs president of Scotch whisky maker Glenmeadie, Bob Littlefield is pleased to see the results of his CMO's recent marketing initiatives. There are new interactive capabilities on the company's Web site, a product information call center, and numerous other customer interfaces designed to deepen consumers' connection to the brand. Thanks to these front-end innovations, sales are up--and largely because of more loyal purchasing behavior, research s...Desde 8,20 €