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The Rise of JTBC
Barnett, William P.; Rhee, Mooweon; Shin, DongyoubCaso SGSB-SM317-EDirección estratégicaJTBC, which began operations in 2011, provided press coverage, drama shows, and entertainment programs. Within a relatively brief period, the company had gained the position of Korea’s most trusted press outlet, and played a pivotal role in reporting key information related to the controversial case of President Park Geun-hye and her advisor - information that ultimately led to the president’s impeachment in March 2017. The case study details the...Desde 8,20 €
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POSCO: Corporate Citizenship
Rhee, Mooweon; Kim, Jae-Gu; Barnett, William P.Caso SGSB-SM352-EDirección estratégicaSouth Korean steelmaking giant POSCO in 2021 had become a global company with businesses in 52 countries. In 2018, POSCO’s new chairman and CEO had inaugurated a broader business philosophy, espousing “Corporate Citizenship” practices as a way for the company to give back to society, beyond the production of steel or creation of jobs. This philosophy included new principles, innovative R&D, action plans, and internal and external cooperation to ...Desde 8,20 €
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Why Didn't We Know? (HBR Case Study and Commentary)
Hasson, Ralph; Hardis, Stephen R; Shear, Hal; Rowe, Mary P.; Robinson, J William; Robinson, Jackson WArtículo HBS-R0704A-ELiderazgo y Dirección de personasGalvatrens, a consumer products company in Houston, has a whistle-blower's lawsuit on its hands. Mike Fields, a former divisional sales manager, claims that he was wrongfully terminated for trying to report an illegal scheme designed by a colleague to inflate numbers. He'd left the company's COO a confidential voice mail about it, but the COO referred the matter to Mike's boss rather than following up on it himself. Mike says his boss subsequentl...Desde 8,20 €
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Why Didn't We Know (Commentary for HBR Case Study)
Hasson, Ralph; Hardis, Stephen R; Shear, Hal; Rowe, Mary P.; Robinson, J William; Robinson, Jackson WArtículo HBS-R0704Z-ELiderazgo y Dirección de personasGalvatrens, a consumer products company in Houston, has a whistle-blower's lawsuit on its hands. Mike Fields, a former divisional sales manager, claims that he was wrongfully terminated for trying to report an illegal scheme designed by a colleague to inflate numbers. He'd left the company's COO a confidential voice mail about it, but the COO referred the matter to Mike's boss rather than following up on it himself. Mike says his boss subsequentl...Desde 8,20 €
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El caso HBR: cómo no lo supimos
Hasson, Ralph; Hardis, Stephen R; Shear, Hal; Rowe, Mary P.; Robinson, J William; Robinson, Jackson WArtículo HBS-R0704ALiderazgo y Dirección de personasGalvatrens, una compañía de productos de consumo en Houston, tiene una demanda de delator en sus manos. Mike Fields, un ex gerente de ventas de la división, afirma que fue despedido injustamente por tratar de informar de un plan ilegal diseñado por un colega que los números se inflan. Había dejado COO de la compañía un correo de voz confidencial sobre ello, pero el director de operaciones remitió el asunto al jefe de Mike en lugar de seguir arrib...Desde 8,20 €