Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Rio Tinto and the Indigenous Juukan Gorge Sites - Teaching Note
W. Glenn Rowe; Wren Montgomery; Abbas KhambatiNota del Instructor IVEY-W28179-EConocimiento y comunicaciónTeaching note for product W28178.Desde 0,00 €
-
Strategic Leadership at Coca-Cola: The Real Thing
W. Glenn Rowe; Suhaib RiazCaso IVEY-9B08M040-EDirección estratégicaMuhtar Kent had just been promoted to the CEO position in Coca-Cola. He was reflecting upon the past leadership of the company, in particular the success that Coca-Cola enjoyed during Robert Goizueta's leadership. The CEOs that had followed Goizueta were not able to have as positive an impact on the stock value. When his promotion was announced, Kent mentioned that he did not have immediate plans to change any management roles but that some fine-...Desde 8,20 €
-
Smartphone Industry in 2013: Samsung's Dilemma
W. Glenn Rowe; Mehdi Hossein NejadCaso IVEY-9B14M075-EDirección estratégicaIn 2013, after years of success, Samsung, a manufacturing conglomerate based in Korea but with offices, research and development divisions and factories worldwide, is established as a global powerhouse in the smartphone industry. But success has revealed opportunities and challenges that need to be addressed as the company navigates the competitive landscape. Samsung has sold more phones than rivals such as Nokia and Apple and is also a major pla...Desde 8,20 €
-
Alsea: A New CEO Comes on Board
Jose Antonio Davila; Ernesto Bolio; Rod E. White; W. Glenn Rowe; Selena Shannon PritchardCaso IVEY-9B17M112-EDirección estratégicaAlsea was a Mexican-based, family-founded conglomerate operating in six countries in Latin America and Spain. It was a master franchiser for such well-known brands as Starbucks, Domino’s, and Burger King. In late 2016, after years of dramatic growth, Alsea appointed its first chief executive officer (CEO) who was not a family member or had not been involved with the company’s founding or early development. However, family members continued to occ...Desde 8,20 €
-
East Coast Trail Association
W. Glenn Rowe; Natalie SlawinskiCaso IVEY-9B07M021-EDirección estratégicaThe president of the East Coast Trail Association (ECTA), a non-profit organization located in St. John's, Newfoundland & Labrador, faces numerous challenges as he attempts to pursue the organization's 10-year dream of completing a 540 km coastal and wilderness trail on Newfoundland's Avalon peninsula. One of the largest obstacles standing between him and this goal is gaining access to the land on which the remaining sections of the trail will be...Desde 8,20 €
-
Tim Hortons Inc.
Karin Schnarr; W. Glenn RoweCaso IVEY-9B14M114-EDirección estratégicaIn 2014, Tim Hortons Inc., a powerhouse in the Canadian quick service restaurant industry for 50 years, has a number of strategic choices to make if it is going to address increasing competition and shifting consumer trends. To have an international presence, it needs the financial resources, organizational capabilities, store saturation, product innovation and brand recognition to compete with Starbucks, McDonald’s and Dunkin’ Donuts, the world’...Desde 8,20 €
-
Gillette and the #MeToo Movement
W. Glenn Rowe; Abbas KhambatiCaso IVEY-9B20M127-EDirección estratégicaOn January 13, 2019, the Gillette Company aired the advertisement “We Believe: The Best Men Can Be.” After the airing, both the company and its chief executive officer were subjected to backlash. The advertisement, launched amid the Gillette brand’s declining market share, addressed the #MeToo movement, sexism in the boardroom, and bullying, and asked viewers, “Is this the best a man can get?” Although the advertisement was intended to challenge ...Desde 8,20 €