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Rosetta Stone: Pricing the 2009 IPO
Schill, Michael J.; Papireddy, Suprajj; Adams, Tom; Clough, PhilCaso DARDEN-F-1613-EFinanzasThis case examines the April 2009 decision of Rosetta Stone management to price the initial public offering of Rosetta Stone stock during one of the most difficult periods in capital-raising history. The case outlines Rosetta Stone’s unique language learning strategy and the associated strong financial performance. Students are invited to value the stock and take a position on whether the current $15 to $17 per share filing range is appropriate. ...Desde 8,20 €
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Kalahut: Where is Art and Culture Needed Most
Alexandre Salmon; Nikhil Sant; Talissa Watson; Natalie Shields; Deeksha Neekhra; Aderimike Lala; Matthew ThomsonCaso IVEY-9B21A013-EMarketingKalahut: The House of Arts (Kalahut) was an Indian e-commerce site that connected instructors specialized in traditional Indian arts and cultural forms with customers interested in these services. Since its launch in July 2020, it had mainly served customers in India; however, it had also seen modest engagement on social media platforms and its website from individuals outside of the current customer pool. As the COVID-19 pandemic had resulted in...Desde 8,20 €
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Fonderia del Piemonte S.p.A - Teaching Note
Bruner, Robert F.; Schill, Michael J.Nota del Instructor DARDEN-F-1764TN-EFinanzasTeaching note for product F-1764Desde 0,00 €
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Shamrock Capital: Pricing the Masters of Taylor Swift
Schill, Michael J.Caso DARDEN-F-2050-EFinanzasThis case examines the 2020 pricing decision for the master recordings of Taylor Swift’s first six albums in consideration of a sale of the recordings by music executive Scooter Braun to Shamrock Capital (Shamrock), an investment company owned by the Roy E. Disney family. Swift, the most listened-to musician in the world, had expressed displeasure with Braun’s ownership of her masters and a desire to own the recordings herself—even threatening to...Desde 8,20 €
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Mountain Equipment Co-op: The Private Label Strategy
Matthew Thomson; Ken MarkCaso IVEY-9B12A028-EDirección estratégica, MarketingMountain Equipment Co-op (MEC) is a well-known Canadian retailer of outdoor clothing and equipment. While it stocks a range of branded products in its stores, a key source of profits is its private-label line. The challenge MEC faces is how to continue to develop and launch innovative private-labeled products while recognizing that they may be direct competitors of MEC’s assortment of global brands. MEC needs to develop its line-up without being ...Desde 8,20 €
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American Greetings - Teaching Note
Schill, Michael J.Nota del Instructor DARDEN-F-1693TN-EFinanzasTeaching note for product F-1693Desde 0,00 €
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Carter International - Teaching Note
Schill, Michael J.Nota del Instructor DARDEN-F-1771TN-EFinanzasTeaching note for product F-1771Desde 0,00 €
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Mary Washington Pediatrics - Teaching Note
Schill, Michael J.Nota del Instructor DARDEN-F-1877TN-EFinanzasTeaching note for product F-1877Desde 0,00 €
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Cavalier Hospital - Teaching Note
Schill, Michael J.; Yount, KenanNota del Instructor DARDEN-F-1696TN-EFinanzasTeaching note for product F-1696Desde 0,00 €
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M&M Pizza - Teaching Note
Schill, Michael J.Nota del Instructor DARDEN-F-1691TN-EFinanzasTeaching note for product F-1691Desde 0,00 €