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CSTAR
James E. Hatch; John S. Haywood-Farmer; Michael J. Rouse; Virginia Ritchie; Lyndsay Passmore; Leah HillierCaso IVEY-9B09M017-EDirección estratégica, Iniciativa emprendedoraCanadian Surgical Technologies and Advanced Robotics Centre (CSTAR) had had a successful year during which its new director had ensured that CSTAR's budget deficit was on target to be reduced by 50 per cent. CSTAR still faced significant hurdles to becoming financially stable and a leader in minimally invasive surgery (MIS). The director wanted CSTAR to be financially self-sustainable within two years, and identified goals to overcome these hurdl...Desde 8,20 €
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A Pig in a Poke? Shuanghui’s Acquisition of Smithfield
Chen, Ming-Jer; Chan, Yi Ping; Craddock, JennyCaso DARDEN-S-0330-EDirección estratégicaThis case stars Long Wan, chairman and CEO of Shuanghui International (Shuanghui), as he works through the postmerger integration of the newly acquired US-based Smithfield Foods (Smithfield). Wan must address many potential hurdles as he sought to integrate two very different companies, on two different continents, separated by a world of cultural and political differences. With its headquarters in rural Virginia and its folksy southern American ...Desde 8,20 €
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Smithfield Foods: Activists and Acquisitions
Chen, Ming-Jer; Jia, Ruo; Yemen, GerryCaso DARDEN-S-0308-EDirección estratégicaThis research-based case uses the circumstances surrounding Virginia-based Smithfield Foods’ (Smithfield’s) buyout offers from multiple foreign firms to examine the political and cultural constraints of a regionally rooted global firm in pursuing its strategic objectives. Smithfield’s senior leadership receives offers from three firms, ShuangHui International (ShuangHui), JBS S.A. (JBS), and Charoen Pokphand Foods (CPF), based in China, Brazil, a...Desde 8,20 €
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LEGO Bricks: Fit for the Big Screen
Chen, Ming-Jer; Craddock, JennyCaso DARDEN-S-0296-EDirección estratégicaFor years Danish toymaker LEGO had turned down multiple attempts from directors and producers to make a LEGO movie. Now the CEO of the Danish toymaker has gotten a movie pitch from Warner Brothers. The entire LEGO brand is at risk if the movie is poorly eDesde 8,20 €
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Etrip
John S. Haywood-Farmer; Julian Heere; Robert SpitalarCaso IVEY-9B09D002-EDirección estratégica, Iniciativa emprendedora, Servicios y operacionesIn February 2008, the chief executive officer (CEO) of Fly Open Sky Ltd. was finalizing a business plan for Etrip, a proposed online travel startup in the European travel market. He wanted to use the plan to convince investors to commit $100,000, which would provide the first round of financing in a lead up to a further investment of $500,000. The CEO had a vision of developing Etrip as a superior online travel reservation system and desired to i...Desde 8,20 €
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henderson bas
John S. Haywood-Farmer; Nicole Shomair; Ari ShomairCaso IVEY-9B08D008-EServicios y operacionesThe director of client services at henderson bas, an interactive advertising company, was trying to decide how to set a price for the newly proposed campaign for Halpernia Industries, one of her clients. Though the strategic direction of the campaign had been agreed upon, Halpernia had rejected the two creative proposals already presented to it. The director was unsure how to set a price for the campaign. She needed to balance the need for the co...Desde 8,20 €
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Cineplex, Inc.
John S. Haywood-Farmer; Dino Pupulin; Peter HryniakCaso IVEY-9B15D008-EServicios y operacionesIn early 2013, the senior vice-president of customer strategies at Toronto-based Cineplex Inc. (Cineplex) was sitting in her office, working on the firm’s strategy. The firm’s chief executive officer had asked the VP to examine some strategic alternatives and present them at the upcoming meeting of the company’s board of directors. One of Cineplex’s major concerns stemmed from the seemingly inexorable continued reduction in theatrical-release win...Desde 8,20 €
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Furniture Bank
P. Fraser Johnson; John S. Haywood-Farmer; Jean A. SalamatCaso IVEY-9B10D006-EServicios y operacionesFurniture Bank was an organization that collected and distributed donated, gently used furniture to those in need. After several years of tight financial circumstances, the interim executive director was relieved that the past year had provided relief via generation of record amounts of excess cash. He was preparing a report to be presented to the board of directors concerning his thoughts on what direction he thought the Furniture Bank should ta...Desde 8,20 €
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NoVeggie Inc.
John S. Haywood-Farmer; Joe Figliomeni; Charles KornCaso IVEY-9B07D016-EServicios y operacionesA summer employee at NoVeggie Inc. (NoVeggie) of Toronto, Ontario, was analyzing the viability of changing delivery companies. NoVeggie's largest client, Select Grocers (Select), had recently decided to introduce NoVeggie's products to a new group of Select's grocery stores in Ontario. Although this move would increase sales, it was also expected to increase delivery costs. Now the summer employee is trying to determine the actual delivery costs ...Desde 8,20 €
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Tiburon
John S. Haywood-Farmer; Sean CautermanCaso IVEY-9B09D003-EDirección estratégica, Iniciativa emprendedora, Servicios y operacionesIn April, 2008, the president of Tiburon, a manufacturer of camouflage components based in the Dominican Republic, met with Tiburon's parent company and sole customer, GMA. GMA, based in Guelph, Ontario, was an equipment supplier to the United States Army. Tiburon had only been in business one month, and the president was analyzing the current production process in each of the Dominican and Guelph plants. There were noted differences between the ...Desde 8,20 €