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Kelly Solar - Teaching Note
Lipson, Marc L.; Bodily, Samuel E.; Lichtendahl, Kenneth C. Jr.Nota del Instructor DARDEN-F-1614TN-EFinanzasTeaching note for product F-1614Desde 0,00 €
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Kelly Solar
Bodily, Samuel E.; Lipson, Marc L.; Lichtendahl, Kenneth C. Jr.Caso DARDEN-F-1614-EFinanzasA small start-up company must make additional investments to maximize its firm value. But the company owner will not make this investment unless she can renegotiate outstanding debt claims. Solving this "debt overhang" problem through negotiation is the focus of the case. In this context, students are exposed to a variety of issues: the nature of financial claims, bargaining and negotiation fundamentals, and agency costs of debt.Desde 8,20 €
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Pregnancy Pack: Branding with AdWords
Murray, Meghan; Guinee, Meghan; Weinman, EmilyCaso DARDEN-M-0875-EMarketingAfter identifying a need in the market for a simpler way to manage prenatal nutrition, three Darden classmates develop an idea for a subscription e-commerce business that provides a monthly box of nutritionist-approved prenatal snacks, recipes, personal care products, and information for expectant mothers. To determine the best name for their product, the women run Google AdWords campaigns and choose the one that performed best. But was this the ...Desde 8,20 €
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TechPro Automates Auto Sales
Murray, MeghanCaso DARDEN-M-0914-EMarketingThomas Murphy put together an early career doing computer coding, graphic design, and writing e-mail newsletters for car dealers, eventually landing a job managing an 11-person digital marketing department for the second-largest auto dealer in Ireland. He built an online tool to publish new car specials conveniently and update pricing without going into the website pages’ backend. In the case, Murphy decides to break out on his own and creat...Desde 8,20 €
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Panera Bread Company (Spanish version)
Lipson, Marc L.Caso DARDEN-F-1827FinanzasTraducción al español de la versión del 3 de septiembre de 2009 del caso UVA-F-1575. Al finalizar el año 2007, Panera Bread Company se enfrentó un nuevo desafío. Hasta la fecha, se había basado en ganancias retenidas e infusiones menores de capital para financiar sus operaciones. Pero una disminución de los márgenes limitaría el financiamiento futuro de fondos generados internamente. Para complicar las cosas el precio de sus acciones estaba en mí...Desde 8,20 €
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Wilson Family Foundation - Teaching Note
Lipson, Marc L.Nota del Instructor DARDEN-F-1899TN-EFinanzasTeaching note for product F-1899Desde 0,00 €
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Traverse Bank - Teaching Note
Lipson, Marc L.Nota del Instructor DARDEN-F-1929TN-EFinanzasTeaching Note for Product F-1929Desde 0,00 €
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All Things IPO
Murray, Meghan; Mittal, Tanya; Kurumaddali, AnuhyaNota técnica DARDEN-BC-0282-EConocimiento y comunicaciónThe decision to go public is a very complex process for a growing business. From completing the requirements of the US Securities and Exchange Commission (SEC) filings to answering complicated questions from potential investors, it is a major decision and an inflection point in the journey of a private company. Yet, the benefits often outweigh these downsides and cofounders are usually excited by the prospect of an initial public offering (IPO). ...Desde 8,20 €
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Blue Ridge Bike and Hike - Teaching Note
Lipson, Marc L.Nota del Instructor DARDEN-F-1749TN-EFinanzasTeaching Note for Product F-1749Desde 0,00 €
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Nordgold: All-In Sustaining Costs
Lipson, Marc L.Caso DARDEN-C-2412-EContabilidad y controlUnderstanding the economics of gold mining had always been a challenge. Gold mines were long-lived assets that required substantial capital investments both to identify and gain access to mineral ore for future processing and to sustain output over the life of a mine. A typical investor might have looked at annual operating margins alone, ignoring these capital outlays, and set unrealistic return expectations. When firms fell short of these expec...Desde 8,20 €