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The Seven Questions of Marketing Strategy
Farris, Paul W.; Parry, Mark E.; Borden, Neil H. Jr.; Venkatesan, Rajkumar; Sharpe, Kathryn M.Nota técnica DARDEN-M-0779-EMarketingThis simple model of marketing strategy can provide keys to creating a sustainable competitive advantage. Suitable for MBA and executive formats, this technical note demonstrates that individual marketing strategy concepts are interconnected, which renders the strategic process vulnerable to the political machinations of executives. Evolving customer needs and competitors' proactive efforts to steal market share require a dynamic marketing strate...Desde 8,20 €
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Making Lemonade in Chicago's Troubled Neighborhoods
Retsinas, Nicolas P.; Lamas, Jazzmin; Strope, LisaCaso HBS-212042-EFinanzasThis case focuses on the complexities of building a real estate portfolio in two low-income neighborhoods of Chicago, Roseland and Englewood, during the foreclosure crises in 2011.Desde 8,20 €
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Canyon-Agassi Investing in Charter Schools
Retsinas, Nicolas P.; Shomair, Nicole; Beckford, Vernon; Strope, LisaCaso HBS-214033-EFinanzasAfter an unusual round of doubles in May 2011, real estate investor Bobby Turner, Managing Partner, Canyon-Agassi Charter School Facilities Fund (CACSFF) and Chairman, CEO, and Co-Founder of Canyon Capital Realty Advisors, found himself at a loss for words. Turner was in the midst of raising capital for the CACSFF, a vehicle designed to promote the success and growth of best-in-class charter schools by acting as a for-profit "bridge" developer of...Desde 8,20 €
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Making Lemonade in Chicago's Troubled Neighborhoods, Teaching Plan
Retsinas, Nicolas P.; Strope, LisaNota del Instructor HBS-213021-EFinanzasTeaching Plan for 212042Desde 0,00 €
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Capital Field: A Room with a View, Teaching Note
Retsinas, Nicolas P.; Wyatt, Joshua; James, Griffin H.Nota del Instructor HBS-210084-EFinanzasTeaching Note for [207091].Desde 0,00 €
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One South Technology Park: Investing in Emerging Markets (A) & (B), Teaching Note
Retsinas, Nicolas P.; James, Griffin H.Nota del Instructor HBS-212106-EFinanzasTeaching Note for 210024 and 210027.Desde 0,00 €
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The Big Easy, Not So Easy: The Letter
Retsinas, Nicolas P.; Creo, BenCaso HBS-208125-EFinanzasA short, supplemental case to "The Big Easy, Not So Easy" (208068). Doris Koo must respond to new challenges at Lafitte in New Orleans.Desde 8,20 €
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Chiaphua Group Vietnam, Teaching Note
Retsinas, Nicolas P.; Creo, BenNota del Instructor HBS-208122-EEconomíaTeaching Note for [207090].Desde 0,00 €
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The Big Easy, Not So Easy, Teaching Note
Retsinas, Nicolas P.; Creo, BenNota del Instructor HBS-208084-EFinanzasTeaching Note for [208068].Desde 0,00 €
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Pioneers in Colombia
Retsinas, Nicolas P.; Strope, LisaCaso HBS-212050-EFinanzasIn 2011, Equity International made a $75 million equity investment in Bogota-based real estate company, Terranum Development and became the first institutional real estate investor in Colombia.Desde 8,20 €