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Raju Ketkale (A): Leading Toyota's Manufacturing Turnaround in India
Bharadwaj, Priyanka; Raes, AnneloesCaso DPO-369-ELiderazgo y Dirección de personasIn early 2013, only two years after building its second plant for the production of the Etios model, Toyota Kirloskar Motor (TKM) - the Indian subsidiary of Toyota Motor Corporation, Japan (TMC) - was struggling to make profits. Within the first year of the plant setup, TKM undertook an ?8 billion (Indian rupee) expansion project to double its production capacity to 210,000 cars/year. Soon after this expansion, the demand for the Etios drasticall...Desde 8,20 €
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Raju Ketkale (B): Leading Toyota's Manufacturing Turnaround in India
Bharadwaj, Priyanka; Raes, AnneloesCaso DPO-370-ELiderazgo y Dirección de personasIn early 2013, only two years after building its second plant for the production of the Etios model, Toyota Kirloskar Motor (TKM) - the Indian subsidiary of Toyota Motor Corporation, Japan (TMC) - was struggling to make profits. Within the first year of the plant setup, TKM undertook an ?8 billion (Indian rupee) expansion project to double its production capacity to 210,000 cars/year. Soon after this expansion, the demand for the Etios drasticall...Desde 5,74 €
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The African Safari: Managing a Team in Crisis (A)
Mayank Dayal; Raes, AnneloesCaso DPO-763-ELiderazgo y Dirección de personasProject leader Nimesh Kumar is facing a tough decision after his expat software development team is robbed from all their equipment. Should he abandon the project and return home to avoid the ongoing security threat, or stay in Kenya to finish the project and help their client and Kenya´s agricultural sector? Team members are divided into two groups, one group comprised of experienced team members aged in their late 30s and 40s who want to return...Desde 8,20 €
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The African Safari: Managing a Team in Crisis (B)
Mayank Dayal; Raes, AnneloesCaso DPO-764-ELiderazgo y Dirección de personasProject leader Nimesh Kumar is facing a tough decision after his expat software development team is robbed from all their equipment. Should he abandon the project and return home to avoid the ongoing security threat, or stay in Kenya to finish the project and help their client and Kenya´s agricultural sector? Team members are divided into two groups, one group comprised of experienced team members aged in their late 30s and 40s who want to return...Desde 5,74 €
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Grupo DIA: How to create a digital presence from the ground up?
Vidal Romero, A. Villafuerte Martín, A.Caso IIST-MI-168-E-EMarketingIn May 2012, the team responsible for the development of DIA’s digital environment (the Digital Team) was weighing how DIA should roll out its digital presence while other chains were already operating intensely on this medium, both in Spain and abroad. The senior management’s premises were clear: they should not cannibalize brick & mortar store sales; there should be no negative impact on the DIA brand image, and the budget available was very li...Desde 8,20 €
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Grupo DIA: ¿Cómo desarrollar una presencia digital desde cero?
Vidal Romero, A. Villafuerte Martín, A.Caso IIST-MI-168Dirección estratégicaEn mayo de 2012 el equipo responsable del desarrollo del entorno digital en DIA (Digital Team) reflexionaba sobre cómo llevar a cabo los tres objetivos que habían determinado serían claves para la presencia de la cadena de distribución en el entorno digital: a) Conocer mejor a los clientes (actuales y potenciales) b) Atraer clientes a las tiendas c) Comenzar a vender online para probar en este medio, sin afectar al negocio tradicional, sin caniba...Desde 8,20 €