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The Entrepreneur's Dilemma: Alibaba, Tencent and Amazon as e-Commerce Platforms
Ning Su; Yulin Fang; Haibin Yang; Yukun Yang; Xin QiuCaso IVEY-9B15E015-EDirección estratégica, Iniciativa emprendedora, Tecnologías de la informaciónA nascent women’s apparel online store on Tmall, China's largest business-to-consumer retail platform operated by Alibaba Group, was just beginning to establish itself on the online market utilizing the tools and services provided by Tmall to develop and operate its business. Within four months after the business was launched, Tmall unexpectedly released a new policy which significantly increased the annual service fee and cash deposit for indivi...Desde 8,20 €
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Boris's Brexit Dilemma (C)
Zorc, Sasa; Gregorio, Alexander;Caso DARDEN-QA-0958-EAnálisis de decisionesIn 2019, several years after a referendum in which British voters chose “Brexit,” meaning the United Kingdom’s exit from the European Union (EU), the transitional agreement between the United Kingdom and the EU is due to expire. Prime Minister Boris Johnson must prepare for two facets of Brexit, each of which involves a decision: (1) whether to invest in mitigation funding in case of a hard Brexit (meaning one without a trade deal in place); and ...Desde 5,74 €
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Xerox de Nicaragua: Liderazgo a través de la Calidad (C)
Leguizamón F.; Sanz, Luis J.;Caso INCAE-10603Esta serie de cuatro casos ha sido planeada para ser utilizada en secuencia o cada uno de ellos en forma independiente. El caso (C) describe en forma detallada la metodología utilizada por el consultor para poner en práctica un proceso de cambio de la cultura organizacional y de mejoramiento de la productividad y la moral y de puesto en práctica de una estrategia local de liderazgo a través de la calidad. Este caso fue preparado con la colaboraci...Desde 5,74 €
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Design Thinking in Action: South Western Railway (A), (B), and (C) - Teaching note
Liedtka, Jeanne M.;Nota del Instructor DARDEN-S-0377TN-EDirección estratégicaTeaching note for products S-0377, S-0378, S-0379Desde 0,00 €
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La terminal terrestre
Arias Stella C., Fernando; Colburn, Forrest D;Caso INCAE-30066Dirección estratégicaAlguien nuevo en el puesto de alcaldía de una ciudad provincial se enfrenta a una serie de problemas ligados a la construcción de una nueva terminal terrestre. Tendrá que actuar con mucho cuidado tomando en cuenta varios actores políticos.Desde 8,20 €
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Background Note on the Philippines and Financial Inclusion
Warnock, Veronica Cacdac; Warnock, Francis E.;Nota técnica DARDEN-GEM-0149-EEconomíaThis note provides context regarding financial inclusion in the Philippines. It discusses the nature of poverty in the country; provides details on the financial system, especially the financial organizations that serve the poor; and presents some initiatives to broaden access to finance.Desde 8,20 €
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Amazon in China
Ning Su; Ming Dong; Amy Ni; Anna FuCaso IVEY-9B21M062-EDirección estratégicaAmazon.com Inc. (Amazon), the Seattle-based e-commerce giant, leaped into China with a buyout of Joyo.com Limited, China’s largest online book, music, and video retailer, in 2004. Amazon had the ambition of becoming the dominant online retailer in China bDesde 8,20 €
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Lifting the Poor: A Microfinance NGO Approach in the Philippines
Warnock, Veronica Cacdac; Warnock, Francis E.;Caso DARDEN-GEM-0148-EEconomíaUPLiFT, a microfinance NGO in the Philippines that provided microfinance and social services for the urban poor, was deciding whether to try to attain fast growth (tripling its clients in just a few years) or concentrate on serving the community in the philanthropic way it always had. The case presents UPLiFT's mission and operations, as well as the opportunities and challenges it faced in 2014.Desde 8,20 €
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Cryptocurrency and the Washington Nationals: Once Bitten, Twice Shy?
Grushka-Cockayne, Yael; Hachem, Kinda; Lenox, Michael; Maiden, Stephen E.;Caso DARDEN-S-0393-EDirección estratégicaIn May 2022, Jennifer Chen, vice president of strategic partnerships for the Washington Nationals, faced a dilemma. Just months before, the Nationals had embarked on a high-profile sponsorship partnership with Terraform Labs, a decentralized autonomous organization that had created two cryptocurrencies, TerraUSD (UST) and Luna. The Nationals had agreed to accept the stablecoin UST as payment and had emblazoned its ballpark with Terraform Labs' lo...Desde 8,20 €
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Alibaba Group: Technology, Strategy, and Sustainability
Ning Su; Pratima Bansal; Pamela LaughlandCaso IVEY-9B16E036-EDirección estratégica, Iniciativa emprendedoraAlibaba Group (Alibaba) had grown from its founding in 1999, in an effort to help Chinese manufacturers and exporters reach global markets, to become a global leader in e-commerce, big data, and cloud technology. The company’s 2014 initial public offering on the New York Stock Exchange had been the largest to date. The company’s founder and chairman, Jack Ma, had used the funds to globally expand Alibaba’s operations and its hold on diverse marke...Desde 8,20 €