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Joyus - Strategic Decisions in the Online Video Shopping Market
Matthew Wong; Darren MeisterCaso IVEY-9B16M002-EDirección estratégica, Iniciativa emprendedoraJoyus is an ambitious and high-potential company just transitioning out of start-up mode. After three years operating in the growing online video shopping marketplace, all the while developing new technology, business partnerships, and fundraising, Joyus is positioning itself for the next level. The company’s goal is to become the dominant player in the rapidly developing video-based ecommerce marketplace. The chief executive officer and her mana...Desde 8,20 €
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Restoring American Competitiveness
Pisano, Gary P.Artículo HBS-R0907S-EEconomíaFor decades, U.S. companies have been outsourcing manufacturing in the belief that it held no competitive advantage. That's been a disaster, maintain Harvard professors Pisano and Shih, because today's low-value manufacturing operations hold the seeds of tomorrow's innovative new products. What those companies have been ceding is the country's industrial commons - that is, the collective operational capabilities that underpin new product and proc...Desde 8,20 €
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Joyus - Building an Organizational Structure for Scale
Matthew Wong; Darren MeisterCaso IVEY-9B16M003-EDirección estratégica, Iniciativa emprendedoraJoyus is a growing online video shopping marketplace specializing in women’s health, beauty and fashion products. After three years of operations and having recently secured substantial funding, the company is poised for future growth. The co-founder and chief executive officer faces the difficult challenge of building the right management team and the appropriate organizational structure to support the company’s desired growth. She needs to stru...Desde 8,20 €
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Dropbox: Go-To-Market Sales Strategy
Darren Meister; Matthew WongCaso IVEY-9B17M053-EDirección estratégica, Iniciativa emprendedoraIn late 2014, Dropbox, the San Francisco-based pioneering cloud-based file storage service, was at an important stage of its growth. Its user base had expanded into hundreds of millions of users globally, and the company was expanding its service offerings to organizations. At the heart of this expansion was the ever-increasing acquisition of customers in the software-as-a-service (SaaS) model. As Dropbox targeted larger customers, it needed to c...Desde 8,20 €
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Polaris 2008
Darren Meister; Rua-Huan TsaihCaso IVEY-9B08E011-EDirección estratégica, Tecnologías de la informaciónThe chairman of Taiwan-based Polaris Securities Co. Ltd. (Polaris Securities), announced approval of Polaris' investment plans in Singapore, Vietnam and Abu Dhabi. The chairman's name was known in Taiwan as synonymous with innovation and entrepreneurship. He had experienced great success in launching an information technology strategy and related complementary assets for online stock trading and online transactions. With a prominent performance, ...Desde 8,20 €
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Flying into the Future: HondaJet
Pisano, Gary P.; Shulman, JesseCaso HBS-618012-EServicios y operacionesDesde 8,20 €
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Institutionalized Entrepreneurship: Flagship Pioneering
Luo, Hong; Pisano, Gary P.; Yu, HuafengCaso HBS-718484-EDirección estratégicaDesde 8,20 €
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Warner Bros. Entertainment
Pisano, Gary P.; Wagonfeld, Alison BerkleyCaso HBS-610036-EServicios y operacionesExamines the process used by a major motion picture studio to develop and select movie projects. Warner Bros.' strategy is to focus its efforts on a small number of major "event" films (i.e., films with the potential to generate gross box-office receipts of $300 million or more). This strategy--which has worked for the past two years--entails risks. The studio is now asking how it can better manage these risks and, specifically, how it can improv...Desde 8,20 €
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KKBOX.com
Darren Meister; Soe-Tsyr YuanCaso IVEY-9B11D012-EServicios y operacionesThis case describes the strategic internationalization options of a Taiwan-based digital music service provider, KKBOX.com. KKBOX was the first independent profitable digital music service provider in the world, with several factors having contributed to its profitability. While KKBOX looked for growth, service internationalization made it increase its involvement in international operations through adapting its strategy, resources, and structure...Desde 8,20 €
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Linkfluence: Building on ActSocial's Relationships - Teaching Note
Wei Lu; Ying Zhou; Jeff Chai; Darren MeisterNota del Instructor IVEY-8B17M161-EDirección estratégicaTeaching note for product 9B17M161.Desde 0,00 €