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iD Fresh Food: Scripting a Fresh Story
Tulsi JayakumarCaso IVEY-9B21M047-EDirección estratégica, EconomíaIn May 2020, amid the lockdown in India brought about by COVID-19, P. C. Musthafa, chief executive officer of iD Fresh Food (iD), a food company located in Bengaluru, India, was preparing for a virtual meeting with his co-founders. The company offered customers the value proposition of “freshness” and operated in the ready-to-cook and ready-to-eat segments. iD’s flagship product was batter for preparing idlis and dosas, which were popular Indian ...Desde 8,20 €
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Walmart's Flipkart Acquisition: A Showstopper Deal
Tulsi Jayakumar; Sushmita SrivastavaCaso IVEY-9B19M095-EDirección estratégicaIn May 2018, Walmart Inc. (Walmart) announced its acquisition of a 77 per cent stake in the Indian e-commerce company Flipkart India Pvt. Ltd. (Flipkart). It was the largest acquisition of an Indian company and the world's largest purchase of an e-commercDesde 8,20 €
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iD Fresh Food: Scripting a Fresh Story (Spanish version)
Tulsi JayakumarCaso IVEY-W29514Dirección estratégica, EconomíaIn May 2020, amid the lockdown in India brought about by COVID-19, P. C. Musthafa, chief executive officer of iD Fresh Food (iD), a food company located in Bengaluru, India, was preparing for a virtual meeting with his co-founders. The company offered customers the value proposition of “freshness” and operated in the ready-to-cook and ready-to-eat segments. iD’s flagship product was batter for preparing idlis and dosas, which were popular Indian ...Desde 8,20 €
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Cooptex: Reinventing Itself - Teaching Note
Tulsi JayakumarNota del Instructor IVEY-8B17M091-EDirección estratégicaTeaching note for product 9B17M091.Desde 0,00 €
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Collective Genius
Hill, Linda A.; Brandeau, Greg; Truelove, Emily; Lineback, KentArtículo HBS-R1406G-EHow can leaders build an organization that is capable of innovating continually over time? By creating a community that is both willing and able to innovate. To be willing, the community must share a sense of purpose, values, and rules of engagement. When Luca de Meo was Volkswagen's head of marketing communication, he fostered a sense of purpose in his team by asking its members to reflect on what being part of VW meant to them; strengthened the...Desde 8,20 €
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India's Demonetization: Purging Black Money - Teaching Note
Tulsi JayakumarNota del Instructor IVEY-8B17M179-EDirección estratégicaTeaching note for product 9B17M179.Desde 0,00 €
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Cooptex: Reinventing Itself
Tulsi JayakumarCaso IVEY-9B17M091-EDirección estratégicaIn August 2015, the managing director of the Tamil Nadu Handloom Weavers’ Co-operative Society Ltd. (Co-optex), an Indian state handloom co-operative, was preparing to receive an award for one of the organization’s products during the first National Handloom Day celebrations in India. While the award was a validation of the managing director’s efforts to revive Co-optex, which had accumulated significant losses for 13 years, his worries were far ...Desde 8,20 €
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Google Play Store in India: Playing with Networks - Teaching Note
Tulsi JayakumarNota del Instructor IVEY-8B21M044-EDirección estratégicaTeaching note for product 9B21M044.Desde 0,00 €
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Natural Ice Cream: Professionalizing a Family Business
Tulsi JayakumarCaso IVEY-9B19M069-EDirección estratégicaIn January 2018, the second-generation scion and director of Natural, an Indian ice cream family business, was preparing for a meeting with the general manager of the company’s retail operations. The company was founded by the director’s father in 1984 unDesde 8,20 €
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The Indian Economy: A Macroeconomic Turnaround - Teaching Note
Tulsi JayakumarNota del Instructor IVEY-8B17M110-EDirección estratégicaTeaching note for product 9B17M110.Desde 0,00 €