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AskTheDoctor.com
J. Robert Mitchell; Neha KheraCaso IVEY-9B10M111-EDirección estratégica, Iniciativa emprendedoraThis case describes AskTheDoctor.com, a web site that allows users to ask medical doctors questions for free, and the challenges facing its founders in 2010. While AskTheDoctor.com has exhibited steady growth since its inception in 2005, the owners are uncertain about the future of the site and where to take it next. One partner is keen on selling the company, while the other wants to develop a partnership with a technology firm. Students can eva...Desde 8,20 €
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Selling at ServiceBox (A) and (B) - Teaching Note
Chris Street; J. Robert MitchellNota del Instructor IVEY-8B16M015-EDirección estratégicaTeaching note for products 9B16M015 and 9B16M016.Desde 0,00 €
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Play On. Building the Entrepreneurial Opportunity (A)
J. Robert Mitchell; Ken MarkCaso IVEY-9B10M074-EDirección estratégica, Iniciativa emprendedoraThe founder of Play On!, a national street hockey tournament, is in the process of reviewing his venture and determining what led to its failure in 2006. The case focuses on entrepreneurial decision-making, opportunity identification, and the ability to adapt to the environment given new information. This is a two-part case: the first case focuses on the founder's review of his venture in 2006. The supplemental case,Play On! Weighing the Option t...Desde 8,20 €
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Play On! Weighing the Option to Restart (B)
J. Robert Mitchell; Ken MarkCaso IVEY-9B10M075-EDirección estratégica, Iniciativa emprendedoraThe founder of Play On!, a national street hockey tournament, is in the process of reviewing his venture and determining what led to its failure in 2006. The case focuses on entrepreneurial decision-making, opportunity identification, and the ability to adapt to the environment given new information. This is a two-part case: the first case, Play On! Building the Entrepreneurial Opportunity, product #9B10M074, focuses on the founder's review of hi...Desde 5,74 €
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Acting Entrepreneurially at Renterra
Chris Street; J. Robert MitchellCaso IVEY-9B14M140-EDirección estratégica, Iniciativa emprendedoraAn entrepreneur has a venture idea that he believes can be successful. After his family’s farm was sold to a company, the entrepreneur was contacted by the new owners and asked for help finding farmers to rent the land. This request formed the seed of his idea that a website could be used to link farmers with landowners for the purpose of land rental. Following an invitation to submit an application to a local business pitch competition, the entr...Desde 8,20 €
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Establishing the Future of arc Thrift Stores
J. Robert Mitchell; Maggie ScivicqueCaso IVEY-9B19M131-EDirección estratégica, Iniciativa emprendedoraIn early 2019, arc Thrift Stores was supporting 14 Colorado chapters of the Arc, an organization that advocated for children with intellectual and developmental disabilities (I/DD) in schools, helped individuals with I/DD live more independently, and suppDesde 8,20 €
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Developing Build Blox as an Entrepreneurial Venture - Teaching Note
J. Robert Mitchell; Melissa StolarzNota del Instructor IVEY-8B16M052-EDirección estratégicaTeaching Note for product 9B16M052.Desde 0,00 €
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Challenges and Opportunities at the Protospace Makerspace
Chris Street; J. Robert MitchellCaso IVEY-9B17M087-EDirección estratégica, Iniciativa emprendedoraIn early 2017, the directors at Protospace, a makerspace in Calgary, Alberta, Canada, faced some challenges. The nine-year-old member-run organization operated as a “do-ocracy,” with a minimum of official oversight. However, the directors and some of the membership wondered whether Protospace could and should scale its growth by recruiting and accepting new members. Would a larger membership help or hinder the membership-driven makerspace? Should...Desde 8,20 €
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Uncertainty and Entrepreneurial Action at Readeo.com
J. Robert Mitchell; Madiha KhanCaso IVEY-9B12M072-EDirección estratégica, Iniciativa emprendedoraIn 2009, an entrepreneur believes in the potential of Readeo, his idea for a website that combines the love of reading with video calling. He sees Readeo as a solution that would allow, for example, his son to interact and spend quality time connecting with his grandparents. The entrepreneur has several important factors to consider as he works to launch his website. The case explores the challenges that he faces in the midst of uncertainty. Whil...Desde 8,20 €
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Boehringer Ingelheim: Leading Innovation
J. Robert Mitchell; Ramasastry ChandrasekharCaso IVEY-9B14M168-EDirección estratégica, Iniciativa emprendedoraThe newly appointed director of Innovation Management & Strategy at Boehringer Ingelheim, a German-based multinational pharmaceutical company, is finding his way forward in his firm’s new, first-of-its-kind role, which is central to the company’s growth rejuvenation strategy. His job has a threefold mandate: to build internal networks, to establish internal structures and to leverage internal ideas. His biggest challenge, however, may be transfor...Desde 8,20 €