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Initial Coin Offerings in 2018
Bussgang, Jeffrey J.; Nanda, Ramana; White, Robert F.; Schwalb, NathanielCaso HBS-819057-EIniciativa emprendedoraIn 2018, Initial Coin Offerings (ICOs) were an emerging fundraising method for blockchain-based projects. As the ecosystem grew, there were many open questions on regulation, pricing, and even which projects were a good fit for blockchain. However, there was already some emerging consensus on the benefits and challenges of building with blockchain and emerging best practices for Initial Coin Offerings.Desde 8,20 €
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ING and Global Financial Integration (B)
David W. Conklin; Danielle CadieuxCaso IVEY-9B08M027-EDirección estratégicaGlobal financial markets had changed dramatically in the decade following the ING (A) case, product # 9A99M022. This (B) case points to the nature of these changes, creating an opportunity for students to discuss them. Meanwhile, ING had also altered its global strategy, eliminating its attempts to create a global investment bank, and focusing its activities on specific financial sectors, each of which reported directly to head office. This new s...Desde 5,74 €
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Delivering the Goods at Shippo
Bussgang, Jeffrey J.; Rayport, Jeffrey; Hull, OliviaCaso HBS-817065-EIniciativa emprendedoraLaura Behrens Wu, CEO of software start-up Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo's e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping providers and print package labels, has been steady in the nine months since it went live. But traction with the firm's developer-friendly product, an API that allows la...Desde 8,20 €
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Mexico’s Economy, 2009 (Spanish version)
David W. Conklin; Danielle CadieuxCaso IVEY-9B08MS84Dirección estratégicaMéxico tenía una historia de crisis financieras repetidas, con la alta inflación llevando a los déficits por cuenta corriente con las aportaciones de capitales volátiles, culminando en devaluaciones significativas. Las preocupaciones persistieron que este patrón pudo repetirse en el futuro. En los años antes del año 80, el gobierno de México había puesto una economía en el lugar del comando y del control con un arsenal extenso de las regulaciones...Desde 8,20 €
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Mattermark
Bussgang, Jeffrey J.; Lobb, AnnelenaCaso HBS-816073-EDirección estratégicaMattermark, a software-as-a-service company that sold software allowing companies to access financial information about privately-held companies and startups, was at a turning point. CEO Danielle Morrill had to allocate investment funding from a Series A round. She needed to build up sales and marketing; she also wanted to invest in her product, which was already popular in the VC market, but was increasingly gaining traction in other markets. Sa...Desde 8,20 €
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Plastiq
Bussgang, Jeffrey J.; Jain, Gaurav; Haddad, Liroy; Langford, Luke; Noble, MattCaso HBS-813125-EIniciativa emprendedoraThe young CEO of a venture-backed startup needs to figure out his go to market strategy and the right profile for his first key sales hires. Should he develop partnerships with channels that would provide leverage or build out a direct sales force? And should the sales team be led by an experienced senior sales executive or a scrappy, mid-level sales manager?Desde 8,20 €
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Predictive Biosciences
Eisenmann, Thomas R.; Bussgang, Jeffrey J.; Kiron, DavidCaso HBS-811015-EIniciativa emprendedoraA small cancer diagnostics start-up is deciding whether to acquire a laboratory to make and sell its bladder cancer test or build its own manufacturing and sales team.Desde 8,20 €
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The Growth Manager
Bussgang, Jeffrey J.; Benbarak, NadavCaso HBS-819034-EIniciativa emprendedoraDesde 8,20 €
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Chief: Role for Carolyn Childers
Coffman, Katherine; Bussgang, Jeffrey J.; McGinn, Kathleen L.; Chen, Katherine; Kelley, JuliaCaso HBS-920019-EDesde 8,20 €
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Mattermark, Teaching Plan
Bussgang, Jeffrey J.; Lobb, AnnelenaNota del Instructor HBS-817090-EDirección estratégicaTeaching plan for case 816073.Desde 0,00 €