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Supor: How to Resolve Channel Conflict
Miao Cui; Yiwei Du; Jingqin Su; Sitara Aziz; Yi HuCaso IVEY-9B16M161-EDirección estratégica, Iniciativa emprendedoraIn 2007, the chairman of Supor Group led the company in a new venture in the sanitary ware industry. Supor Group was the first listed company in the Chinese cookware market, and Supor Sanitary Ware Co., Ltd. (Supor) was Supor Group’s most important industry. Supor established three production bases in Zhejiang and Shenyang, China. Its marketing channels included brand agents and direct-sale stores. The company also opened an online flagship store...Desde 8,20 €
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Ye Ji: A Serial Entrepreneur in China
Shaojie Han; Jingqin Su; Liangqi Xu; Lu ChengCaso IVEY-W25838-EConocimiento y comunicación, Iniciativa emprendedoraYe Ji had a dream: to build a unicorn enterprise. Ji, a serial entrepreneur in his forties, had the experience of setting up three businesses as an entrepreneur. From 2010 to 2014, he owned and managed Dalian Lingdong Technology Development Co. Ltd. (Lingdong), which specialized in developing e-commerce systems. From 2014 to 2017, he was the agent for Baidu Waimai’s Dalian operations. In 2017, he set up Flashfood.Shop, a company providing office ...Desde 8,20 €
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Weibo: The Chinese Social Media Business Model
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin Su; Jianen SunCaso IVEY-9B19M081-EDirección estratégicaIn 2012, Sina Weibo stood out from competing microblogging products and developed into the largest social media platform in China. However, in 2013, competition from WeChat, a lack of high-quality content, and the exposure of an excessive number of fake aDesde 8,20 €
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Dalian Zhangzidao Chuo Cold Logistics Co., Ltd.: Vertical Integration - Teaching Note
Yibo Lyu; Shaojie Han; Wei Liu; Jingqin SuNota del Instructor IVEY-8B19M010-EDirección estratégicaTeaching note for product 9B19M010.Desde 0,00 €
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Dalian Airport's Alliance Management Dilemma
Miao Cui; Jun Wang; Jacqueline Tuck; Jingqin Su; Shujuan WangCaso IVEY-9B13M120-EDirección estratégica, Servicios y operacionesThe general manager of market development for the Dalian International Airport in China was worried. Two years after he had successfully launched the Northeastern Hinterland and Bohai Rim Region Airport Aviation Market Strategic Alliance in 2009, it was facing serious external and internal challenges. Competitors had begun to impact on the alliance by intensively adding flights to regional airports with the support of subsidies from provincial an...Desde 8,20 €
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Weibo: The Chinese Social Media Business Model - Teaching Note
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin Su; Jianen SunNota del Instructor IVEY-8B19M081-EDirección estratégicaTeaching note for product 9B19M081.Desde 0,00 €
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Dalian Venture Workshop Technology Service Co., Ltd.: Business Incubation in China
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin Su; Jianfeng HuCaso IVEY-9B18M184-EDirección estratégica, Iniciativa emprendedoraFounded in 2012 in Dalian, Liaoning Province, China, Dalian Venture Workshop Technology Service Co., Ltd. (Venture Workshop) was a business incubator that provided early stage start-ups with incubation and investment services. In 2014, China identified VeDesde 8,20 €
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Dalian Venture Workshop Technology Service Co., Ltd.: Business Incubation in China - Teaching Note
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin Su; Jianfeng HuNota del Instructor IVEY-8B18M184-EDirección estratégicaTeaching note for product 9B18M184.Desde 0,00 €
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Flashfood.Shop: Self-Service Retailing of Fresh Meals in China - Teaching Note
Yibo Lyu; Shaojie Han; Qing Liu; Jingqin SuNota del Instructor IVEY-8B19M036-EDirección estratégicaTeaching note for product 9B19M036.Desde 0,00 €
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Kmind: The Strategy Consulting Service Model in China
Shaojie Han; Jingqin SuCaso IVEY-W25485-EDirección estratégicaEstablished in 2015 in Shanghai, China, Shanghai Kmind Enterprise Management Co., Ltd. was a strategy consulting firm that specialized in helping enterprises overcome market competition through the provision of its consulting services. It not only provided strategy consulting reports to clients but also acted as a business partner in assisting clients in implementing the reports. Among its many clients, nine leading enterprises had achieved rapid...Desde 8,20 €