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Evelynn by Nicole Snobelen: The Market Opportunity
Ian Dunn; Jessica WelshCaso IVEY-9B20B008-EContabilidad y control, Iniciativa emprendedoraEvelynn by Nicole Snobelen was an e-commerce clothing company based in London, Ontario, and was owned and operated by Nicole Snobelen. Snobelen had just been informed that a retail unit had become available for immediate occupancy at The Market at the WesDesde 8,20 €
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Hindustan Unilever Ltd.: Meeting Employee Expectations
Shashank Shah; Ajith Sankar; David J. SharpCaso IVEY-9B13C036-EDirección estratégica, Liderazgo y Dirección de personasThe executive director, human resources, at Hindustan Unilever Ltd., a market leader in the Indian fast moving consumer goods sector and the Indian subsidiary of the major multinational, Unilever Ltd., is concerned that the company may be losing its position as the “dream employer” for graduates from the top Indian business schools from which it recruits its management personnel. The shifting demographic profile of employees and their changing ex...Desde 8,20 €
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Shop Thursdays: Post COVID-19 Strategy
Ian Dunn; Holli GreenwaldCaso IVEY-9B21B008-EContabilidad y controlIn mid-2020, the co-founder of online and brick-and-mortar womenswear boutique Shop Thursdays in Toronto, was considering how to best position her business for growth when the COVID-19 global pandemic was resolved. The boutique, which had two brick-and-mortar locations in addition to its online presence, provided its customers with the latest and trendiest styles. When the COVID-19 pandemic forced all non-essential business to close their doors, ...Desde 8,20 €
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Ferknot
Elizabeth M.A. Grasby; Ian DunnCaso IVEY-9B13B007-EContabilidad y control, Iniciativa emprendedoraThe president of a new venture that sells a high-quality men's made-to-measure clothing line is considering opening the company’s first retail store in the downtown core of major city. He wants to grow the business to become the next big luxury fashion brand, and he believes that opening a flagship retail store is a logical step, but he first wants to analyze its financial feasibility and the investments required to pursue this strategy. The anal...Desde 8,20 €
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Best Financial Services Inc.
Elizabeth M.A. Grasby; Ian DunnCaso IVEY-9B09B010-EContabilidad y control, Iniciativa emprendedoraThe founder and sole shareholder of a financial planning company must decide whether to hire a new advisor or purchase a block of business from another financial planner. Students are asked to perform an industry analysis, a corporate size-up and consumer analysis. Students are also required to complete a statement of cash flows, a financial ratio analysis and a differential analysis. Students must design a marketing plan and prepare projected fi...Desde 8,20 €
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Cool Moose Creamery
Elizabeth M.A. Grasby; Ian DunnCaso IVEY-9B10B013-EContabilidad y control, Iniciativa emprendedoraThe owner/operator of an ice cream store has an opportunity to expand his product line to include soft-serve ice cream. He needs to analyze the costs and benefits of purchasing either a new or used single-head or triple-head soft-serve ice cream machine. He also wants to continue growing the business and he wonders about the best way of going about it. Students are asked to (1) perform a business size-up; (2) analyze the addition of soft-serve ic...Desde 8,20 €
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Northwest Fitness: An Expansion Opportunity
Ian Dunn; Jessica WelshCaso IVEY-9B19B015-EContabilidad y control, Iniciativa emprendedoraIn 2018, the owner of Northwest Fitness, a fitness business in London, Ontario, Canada, was analyzing the business's past year of operations and planning for the future. The company focused on “functional fitness” training to help clients improve aspectsDesde 8,20 €
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Acer Incorporated: Core Management Principles
David J. Sharp; Lynette Chou; Hsien-Lian ChiuCaso IVEY-9B10N034-EDirección estratégica, FinanzasThe chief financial officer of Acer Incorporated has to decide how to manage the higher level of complexity of the company's exchange risk after their restructuring. This must be done in a way which is consistent with Acer's core principles, one of which is to find simple effective solutions to unavoidable business risks. The case addresses the technical issues of exposure measurement and hedging, the challenge of hedging expected, but not contra...Desde 8,20 €
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Backyard Pub: Inflatable Ideas
Ian Dunn; Jessica WelshCaso IVEY-9B18M086-EDirección estratégica, Iniciativa emprendedoraIn April 2017, a third year student at Western University was contemplating launching a new business, Backyard Pub. The company would rent inflatable pubs and party supplies to individuals planning outdoor summer gatherings across Southwestern Ontario. ThDesde 8,20 €
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Healthy Life Group
Elizabeth M.A. Grasby; Ian DunnCaso IVEY-9B11B009-EContabilidad y control, Iniciativa emprendedoraAn entrepreneur and her father have purchased exclusive Canadian distribution rights to Nutrifusion, a new health supplement that provides servings of fruits and vegetables when added to a variety of foods. They are contemplating launching Healthy Life Group, a company to market and distribute Nutrifusion in Canada. They want to evaluate the product’s financial feasibility for the company’s first year of operations, ending December 31, 2011. If t...Desde 8,20 €