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Lake Erie Paper
Peter C. Bell; Jing ChenCaso IVEY-9B07E002-EGobierno corporativoThe production manager at Lake Erie Paper (LEP) was considering installing a moisture meter to test the water content of the wood chips used to make corrugated paper. Use of a moisture meter would speed up the testing process and could reduce costs and/or improve paper quality, but the manager wanted to be sure that the meter provided a consistent and reliable measure of the water content of the arriving woodchips.Desde 8,20 €
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Suning.com: Managing the Challenges of Expansion - Teaching Note
Yan Zhu; Jing Chen; Hubert PunNota del Instructor IVEY-W27155-EDirección estratégicaTeaching note for product W27154.Desde 0,00 €
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Zhiyuan: Digital Transformation in Supply Chain Financing Service
Junfeng Tian; Wei Li; Jing Chen; Yanhong SiCaso IVEY-W34640-EDirección estratégica, Servicios y operacionesOne afternoon on January 10, 2020, Zhengting Chen, the chief executive officer of Sichuan Zhiyuan Digital Finance Information Technology Co., Ltd. (Zhiyuan), was reading an internal report on the company’s performance. Founded in 2013 in Chengdu, Zhiyuan was one of the first platform companies to provide traditional supply chain financial services in southwest China. Zhiyuan had experienced a decrease in both annual revenue in 2019 and year-over-...Desde 8,20 €
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A Note on China’s Approach to Cryptocurrency and Blockchain Application in the Games Industry: Coco Game Currency
Kenith Poon; Jing Chen; Jianping Liang; Hubert Pun; Huaxi LiCaso IVEY-9B20M071-EDirección estratégicaAn estimated 640 million online gamers participated in China’s games industry in 2019. Their pursuit included earning points or tokens that they could redeem for prizes or gifts and in-game assets. A centralized platform allowed game operators to share the administration and management of tokens and rewards, but the system was not as transparent or immutable as stakeholders desired. In January 2019, a new points redemption system was launched bas...Desde 8,20 €
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Kuaishou: Developing a Livestreaming E-Commerce Business
Wei Li; Junfeng Tian; Jianping Liang; Jing Chen; Hubert PunCaso IVEY-W26400-EDirección estratégica, MarketingAs a leading short-video social and livestreaming app in China, Kuaishou Technology’s Kuaishou application (app) was facing various challenges, including fierce competition from ByteDance Ltd.’s Douyin. In June 2018, to sustain its long-term growth, KuaisDesde 8,20 €
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TCLK: Blockchain-Powered Information Platform
Hubert Pun; Jianping Liang; Jing Chen; Roger Wang; Huaxi LiCaso IVEY-9B20M159-EDirección estratégica, Iniciativa emprendedoraIn February 2020, an entrepreneur and his team in China created a mobile application called Tong Cheng Lian Kang (TCLK), which crowdsourced information on publicly known cases of COVID-19, enabling users to find out if they might have been exposed to an iDesde 8,20 €
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Suning.com: Managing the Challenges of Expansion
Yan Zhu; Jing Chen; Hubert PunCaso IVEY-W27154-EDirección estratégicaAs a traditional retailer focused on selling home appliances, Suning.com Co. Ltd. (Suning) grew quickly and became a leading retailer in China, dominating the market until the 2000s. By 2021, however, Suning was facing challenges, including fierce competition from e-commerce giants such as Alibaba Group Holding Limited, Jingdong, and Pinduoduo Inc. and from its upstream brand manufacturers. It also faced financial pressure in its core business du...Desde 8,20 €
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Iloof: Expanding from Online to Offline Channels
Yi Liao; Jing Chen; Hubert Pun; Jun LiCaso IVEY-9B20D014-EDirección estratégica, Iniciativa emprendedora, Servicios y operacionesIloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water in...Desde 8,20 €
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Yangtzekiang Garment Group Company: Challenges and Opportunities in Transformation
Jianping Liang; Hubert Pun; Jing ChenCaso IVEY-9B18D001-EDirección estratégica, Servicios y operacionesAs a well-established Chinese garment brand, Yangtzekiang Garment Limited (YGM) and its related retail business, YGM Trading Limited, faced the challenges of a labour shortage, stagnant productivity, and the transformation of the traditional garment industry. As China was rapidly developing, Chinese companies were facing new challenges and needed to consider strategies to ensure more sustainable development. In March 2015, the executive chairman ...Desde 8,20 €
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Chengdu Research Base of Giant Panda Breeding: Queueing Challenges
Meng Zhang; Kaixuan Qin; Jing Chen; Shilei YangCaso IVEY-W31852-EDirección estratégica, Servicios y operacionesThe Chengdu Research Base of Giant Panda Breeding was a world-renowned giant panda research institution and tourism destination and had successfully attracted millions of tourists since its opening. The surge in tourists, however, had also increased pressure to provide a tourist-friendly experience, and long wait times generated more complaints than any other issue. Tourists experienced long queues at the ticket offices and at the entrances of th...Desde 8,20 €