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Tesla Motors: The EV Challenge
Orozco Leyva, Arturo; Pulido, CeciliaCaso IPADE-P 16 eC 01-EServicios y operacionesIn early 2016, Tesla Motors was the center of attention of many events in the automotive industry. During those days, Model S –a 100% electric luxury sedan– was under production and the firm had just launched Model X, an edge technology sport utility vehicle. In March that year, the company introduced the expected Model 3, a more affordable vehicle targeting a more massive market. With just 12 years in the market, Tesla Motors went from being the...Desde 8,20 €