Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Constructors & Co. Chicago, USA (B) (Portuguese Version, Portugal)
Rus, Salvador; Tàpies, JosepCaso SM-1545-PPDirección estratégica, Innovación y cambio, Servicios y operacionesConstructors & Co. is a construction company that has managed to establish itself in the market over the generations and has also been able to diversify. For three generations the company has been successful over the years. But in the transition from the third to the fourth generation, the company has been stagnant, without the ability to generate profits and without a clear succession plan for the leader. The shareholding of the company Construc...Desde 5,74 €
-
Operational Finance: Planning and Forecasting (Portuguese Version, Portugal)
Faus, JosepNota técnica FN-387-PPFinanzasA presentation of a range of instruments used for financial planning and forecasting, as means for the detection and prevention of problems by taking corrective action. An analysis of the most common decisions relating to money supply and liabilities in the short term. Illustrated with cases and examples.Desde 8,20 €
-
A direçção de inovação e tecnologia, DIT da Brisa
Cristina, Ferreira; Ramalho J.Caso AESE-P-A-553-PPContabilidad y controlO caso Direcção de Inovação e Tecnologia da Brisa é fruto da investigação desenvolvida pela AESE no âmbito do estudo da Inovação em Portugal. O caso mostra como se implementou nesta empresa um processo estruturado de transferência e aplicação de tecnologias, a partir da base de conhecimentos própria e de um projecto de I&D no âmbito do Grupo Mello.Desde 8,20 €
-
Crescimento e Diversificação na Martifer
Caldart, Adrián A.Caso AESE-DG-A-886-PPDirección estratégicaO caso descreve o rápido processo de crescimento e diversificação internacional do portfólio de negócios levado a cabo pela empresa de origem portuguesa, Martifer. A Martifer, inicialmente uma empresa líder na península ibérica no negócio de estructuras metálicas, em apenas quatro anos converteu-se num actor relevante no sector das energias renováveis, com significativos investimentos nos negócios de energia eólica, solar y nos biocombustíveis em...Desde 8,20 €
-
Madrileña Red de Gas (A): Reinventing the Company With the Motto "Our Customers Must Not Suffer" (Portuguese version, Portugal)
Munoz-Seca, BeatrizCaso P-1184-PPServicios y operacionesThe CEO of MRG (Madrileña Red de Gas) wanted to reinvent his company as if it existed in an open market and not in the current regulated one. Using Professor Muñoz-Seca's SPDM (Service Problem Driven Management) framework, a conceptual scheme for operations in service companies, the MRG management team changed how they structured their service by establishing their own operational structure and working with the operational structure of their part...Desde 8,20 €
-
YouTube CEO Susan Wojcicki: Can She Deliver Again (Portuguese version, Portugal)
Elvira, Marta; Isabel VillamorCaso SM-1649-PPDirección estratégica, Innovación y cambio, Liderazgo y Dirección de personasIn September 2014, Susan Wojcicki, CEO of YouTube, the world's largest video-sharing website, discovered that Facebook - one of the leaders in the technology industry - had announced a strategic shift toward online videos. Wojcicki had been appointed YouTube's CEO in February that year, with the goal of making the website profitable. Even though YouTube's revenues had hit $5.6 billion in 2013, the website had not yet turned a profit.Desde 8,20 €
-
The TAG Heuer Carrera Connected Watch (A): Swiss Avant-Garde for the Digital Age (Portuguese Version)
Monteiro, L. FelipeCaso INSEAD-6291PT-PPDirección estratégicaThe Swiss company TAG Heuer, maker of luxury watches, is part of the LVMH group (Moet Hennessy Louis Vuitton). In 2015, CEO Jean-Claude Biver is deciding whether to launch its first-ever fully connected Swiss watch, manufactured in partnership with Google and Intel. Entering this new market presents an unprecedented challenge: making a watch based on a technology (microprocessors) that the Swiss have not mastered. Is TAG Heuer ready to compete in...Desde 8,20 €
-
Addleshaw-Goddard LLP (Portuguese version)
Eccles, Robert G.; Edmondson, Amy C.; Weber, JamesCaso HBS-424P05Liderazgo y Dirección de personasAddleshaw-Goddard (AG), the 15th largest law firm in the U.K., is seeking ways to serve larger clients on more important legal matters. Part of this strategy involves its "Client Development Centre (CDC)," an innovative idea and set of services launched by Dr. Jim Hever who holds a Ph.D. in Strategic Leadership Development. The mission of the CDC is to improve the capabilities of clients' in-house legal departments, such as by making them better ...Desde 8,20 €