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51.com: Rise to the Top via Spin-Off
Yan Gong; S. Ramakrishna Velamuri; Liman ZhaoCaso IVEY-9B16M078-EDirección estratégica, Iniciativa emprendedoraOnline social network service provider Five One Network Development Co. Ltd. (51.com) was founded in August 2005 and entered the online game industry in 2011, when browser games became popular in China. Although it continuously invested in developing online games, it had failed to reach its goal of becoming one of the top 10 companies in China. The online game industry had seen fierce competition and was finding it difficult to retain talented em...Desde 8,20 €
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When Salaries Aren't Secret (HBR Case Study)
Case, JohnArtículo HBS-R0105X-ELiderazgo y Dirección de personasThe day before Treece McDavitt was to leave RightNow!, an off-price women's fashion retailer, the 26-year-old computer wizard accessed HR's files and e-mailed employees' salaries to the entire staff. Now everyone knows what everyone else is making; they are either infuriated that they are making too little or embarrassed that they are making too much. Salary disparities are out there for everyone to see, and CEO Hank Adamson has to do something t...Desde 8,20 €
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Cómo valorar acciones: El caso Coca-Cola - Nota del Instructor
Estrada, JavierNota del Instructor FT-51Finanzas(See case F-678)Desde 0,00 €
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51.com: Rise to the Top via Spin-Off - Teaching Note
Yan Gong; S. Ramakrishna Velamuri; Liman ZhaoNota del Instructor IVEY-8B16M078-EDirección estratégicaTeaching note for product no. 9B16M078.Desde 0,00 €
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When Salaries Aren't Secret (HBR Case Study and Commentary)
Case, John; Sim, Victor; Bakke, Dennis; Kay, Ira; Tulgan, BruceArtículo HBS-R0105A-ELiderazgo y Dirección de personasThe day before Treece McDavitt was to leave RightNow!, an off-price women's fashion retailer, the 26-year-old computer wizard accessed HR's files and e-mailed employees' salaries to the entire staff. Now everyone knows what everyone else is making; they are either infuriated that they are making too little or embarrassed that they are making too much. Salary disparities are out there for everyone to see, and CEO Hank Adamson has to do something t...Desde 8,20 €
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Counterfeits and E-Commerce: Why Even Build It?
Mani, Vidya; Thomas, Doug; Maiden, Stephen E.Caso DARDEN-OM-1753-EServicios y operacionesThis public-sourced case set in early 2021 examines the role counterfeiting has come to play in e-commerce, specifically at Amazon, which represents over one-third of the US online market. The case's protagonist is Amy Vega, who, along with Jason Larson, has cofounded a humidity-detection-device company with a product called the Hygro. Vega and Larson hope to sell the Hygro on leading e-commerce sites such as Amazon. But should they? Vega's res...Desde 8,20 €
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GAS GAS
García Pont, Carlos; García Solé, CarlosCaso ASN-51Dirección estratégica, Iniciativa emprendedora, MarketingKTM, líder internacional en motos off road propone a GASGAS la fabricación de modelos de motocicleta de trial bajo. Su marca, GASGAS que tiene el 50% del mercado mundial de motocicletas de trial piensa en los pros y los contras estratégicos de entrar en este acuerdo.Desde 8,20 €
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Diversidad e inclusión en XEROX Corporation: El caso de XEROX España
Hidalgo Pérez, A.; Hernández Rdguez-Mancheño, C.Caso IIST-FHI-43Liderazgo y Dirección de personasEl caso describe, de forma detallada, las políticas y sistemas que Xerox Corporation, y su filial española tienen establecidas para lograr que la diversidad y la inclusión de esa diversidad sean una realidad. Se analizan las razones de fondo que mueven a la compañía a adoptar esas políticas, las exigencias de las mismas, su reflejo en los sistemas formales de RRHH y en el estilo de dirección y liderazgo, así como los retos que plantea a la direcc...Desde 8,20 €
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Harlequin Enterprises: Assessing e-Books
Rod E. White; Tony S. Frost; Ken MarkCaso IVEY-9B14M027-EDirección estratégicaHarlequin Enterprises is a well-known publisher of women's fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin's business model: its relationship with authors, distributors and competitors.Desde 8,20 €
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Envases de Plástico, S.A.
Echevarría J. I.; Nueno, PedroCaso E-51Iniciativa emprendedoraTras un rápido desarrollo que incluye el inicio de un despliegue internacional, los fundadores de EdP se plantean la financiación de su crecimiento. Su enfoque emprendedor les llevó a tener muchos accionistas pequeños y empresas de capital riesgo. Su rápido crecimiento exige un replanteamiento de su plan de financiación, que debe incluir la consideración de que ellos mismos y su equipo directivo participen en la propiedad de la empresa.Desde 8,20 €