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Rakuten's CEO on Humanizing E-Commerce
Mikitani, HiroshiArtículo HBS-R1311A-ERakuten is Japan's version of Amazon, but it offers a very different shopping experience. The goal of its founder in 1997 was to allow small and midsize merchants to set up shop on the internet very easily and to provide the kind of hospitality and customer service that even chain restaurants offer in Japan. Mikitani didn't want an internet superstore; he wanted something more like a bazaar, where shop owners would curate the merchandise and inte...Desde 8,20 €
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El caso HBR: Locos por el "sello brit nico"
Kirby, Julia; Ferguson, Niall; Thomas, Dana; Seidman, Dov; Corkindale, GillArtículo HBS-R0711AMarketingCastlebridge & Company, un fabricante de prendas de vestir exteriores de alta calidad, es una institución británica centenaria. Su sede se mantienen en Londres, pero la mayor parte de su producción se ha trasladado al exterior. Con la última fábrica nacional programado para cerca, los ejecutivos de la empresa luchan para preservar la "identidad británica" de la marca. Para el historiador Niall Ferguson, el cierre de la planta es un paso lógico. E...Desde 8,20 €
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Creación de conocimiento a la japonesa
Nonaka, IkujiroArtículo ART-2153Conocimiento y comunicaciónEl mundo de los negocios necesita un cambio radical para encontrar nuevas formas de ventaja competitiva. Las empresas pueden mejorar la adquisición de nuevos conocimientos a través de formas de aprendizaje más colaborativas e innovación abierta. Pero eso exige un cambio de mentalidad y de organización que no todas las empresas han comprendido. Más de una década después del lanzamiento de La organización creadora de conocimiento, Ikujiro N...Desde 8,20 €
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The New, Improved "Keiretsu"
Aoki, Katsuki; Lennerfors, Thomas TaroArtículo HBS-R1309J-EDuring the past decade, some of Japan's most dominant companies have been quietly turning their supplier relationships into a tool that helps them innovate faster while radically cutting costs. This is the new keiretsu--a modern version of the traditional system in which buyers formed close, collaborative associations with suppliers. Toyota provides a compelling example of how keiretsu, which lost luster during the cost-cutting of the 1990s, is b...Desde 8,20 €
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Radically Simple IT
Upton, David M.; Staats, Bradley R.Artículo HBS-R0803J-ETecnologías de la informaciónMany managers think that developing and rolling out a major IT system is like putting up a warehouse: You build it and you're done. But that does not work for IT anymore. Taking that approach results in rigid, costly systems that are outdated from the day they are turned on. What's needed for today's businesses is IT that serves not only as a platform for existing operations but also as a launchpad for new functions and businesses. In this articl...Desde 8,20 €
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Why "I'm Sorry" Doesn't Always Translate
Maddux, William W.; Kim, Peter H.; Okumura, Tetsushi; Brett, JeanneArtículo HBS-F1206B-ELiderazgo y Dirección de personasResearch focused on Japan and America shows that a seemingly simple concept, the apology, is interpreted very differently by different cultures. Only by understanding such differences can executives use it as a tool for facilitating negotiations, resolving conflicts, and repairing trust--of increasing importance in today's global world.Desde 8,20 €
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Connecting Flights: The Time Sink That Kills Profits
Boeh, Kevin K.; Beamish, Paul W.Artículo HBS-F1112C-ELiderazgo y Dirección de personasThirteen years of research on more than 2,000 Japanese companies and their U.S. subsidiaries shows that the longer it takes to get from headquarters to that subsidiary, the less likely the subsidiary is to make a profit. Productivity, teamwork, trust, and staff retention can be eroded by long travel times.Desde 8,20 €
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How the Other Fukushima Plant Survived
Gulati, Ranjay; Casto, Charles; Krontiris, CharlotteArtículo HBS-R1407K-EIn March 2011 Japan's Fukushima Daiichi nuclear power plant was devastated by three reactor explosions and three core meltdowns in the days following a 9.0 earthquake and a tsunami that produced waves as high as 17 meters. The world is familiar with Daiichi's fate; less well known is the crisis at its sister plant, Daini, about 10 kilometers to the south. As a result of the storm, three of Daini's four reactors lacked sufficient power to achieve ...Desde 8,20 €
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A Cautionary Tale for Emerging Market Giants
Black, J. Stewart; Morrison, Allen J.Artículo HBS-R1009J-EDirección estratégicaCompetitors from the developing world are rising fast. Will they come to rule the global economy? Not necessarily, say Insead's Black and Morrison, who argue that today's emerging giants look an awful lot like Japanese corporations in the 1990s. Japan's star has since fallen, and the country no longer dominates the Global 500 as it once did. Drawing on 25 years of research, the authors found that four factors drove Japanese firms' early export gr...Desde 8,20 €