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IKEA in Saudi Arabia (B)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCaso HBS-116016-EContabilidad y controlSupplement to case 116015. A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics content that IKEA is not living up to its own commitments to gender equality. Some threaten a boycott. IKEA must respond. Reissuing the catalog with women included risks running afoul of Saudi censors who can impose...Desde 5,74 €
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IKEA in Saudi Arabia (C)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCaso HBS-116017-EContabilidad y controlSupplement to case 116015. A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics content that IKEA is not living up to its own commitments to gender equality. Some threaten a boycott. IKEA must respond. Reissuing the catalog with women included risks running afoul of Saudi censors who can impose...Desde 5,74 €
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Nokia y Ericsson
Sánchez García, JuliánCaso IPADE-C 07 C 03La noche del viernes 17 de marzo de 2000 un rayo se impactó en un edificio de Philips en Albuquerque, Nuevo México provocando un incendio en el almacén 22. Si bien, para Philips, el incidente fue realmente menor, este afectaría de forma determinante el futuro de dos compañías escandinavas: Nokia y Ericsson. Ante el anuncio inicial de Philips de un retraso de una semana en sus envíos de componentes electrónicos indispensables para la fabricación d...Desde 8,20 €
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Hennes & Mauritz, 2000
Wells, John R.; Danskin, GalenCaso HBS-713509-EDirección estratégicaIn 2000, Hennes & Mauritz (H&M) was the second-largest and most global player in the fashion retail business. It operated 682 stores, 80% of them outside its home country of Sweden, and achieved revenues of $3.0 billion and operating profits of $375 million. In 1999, when H&M announced plans to enter the U.S., sales had grown 20% per year and operating profits, 30%, for a decade. After the August announcement of U.S. expansion plans, its share pr...Desde 8,20 €
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Gap, Inc., 2012
Wells, John R.; Danskin, GalenCaso HBS-713511-EDirección estratégica"Between 2000 and 2012, Gap, Inc. (Gap) ceded its world leadership position in specialty fashion retailing to Inditex of Spain and H&M of Sweden. These two companies, each less than a quarter of Gap's size in 2000, were now setting the pace in the globalDesde 8,20 €
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H vding: The Airbag for Cyclists
Fuller, Joseph B.; Billaud, EmilieCaso HBS-315056-EIniciativa emprendedoraIn 2012, Anna Haupt and Terese Alstin, cofounders of the H vding company, reflect on the evolution of their venture and the way forward. Since 2005, Haupt and Alstin had been working on a new type of bicycle helmet-an "airbag for cyclists". What had begun as a thesis had grown into a seven-year journey of research and development, including raising over $5 million of venture capital. The product had been granted Europe's CE certification in 2011...Desde 8,20 €