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Sizmek Chapter 11: Surviving Walled Gardens in Their Ad Tech Empire
Israeli, Ayelet; Tauro, Danilo; Gulick, SarahCaso HBS-520087-EMarketingThis case provides a post-mortem of the advertising technology (adtech) company Sizmek. Sizmek grew via multiple acquisitions, with the vision of becoming an integrated adtech company that could leverage AI to buy digital media, while creating and serving display and video content. At its peak, one of its acquisitions had an IPO valuation of almost 1 billion dollars. However, Sizmek struggled with an integration that was taking longer than expect...Desde 8,20 €
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Lessons from 9/11 (Spanish version)
Argenti, PaulArtículo HBS-R0212HLiderazgo y Dirección de personasMaintain high levels of visibility so that employees are certain of top management's command of the situation and concern; establish contingency communication channels and work sites; strive to keep employees focused on the business itself, because a sense of usefulness enhances morale and good morale enhances usefulness; and ensure that employees have absorbed the firm's values, which will guide them as they cope with the unpredictable.Desde 8,20 €
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New Peril, Old Adversary: George W. Bush, 9/11, & Iraq (B): The Road to War, September 2002 to March 2003
Westad, Arne; Varley, PamelaCaso HBS-KS1268-EEconomíaSupplement to case KS1267. The U.S. choice to go to war with Iraq, beginning in March 2003, was enormously consequential. This two-part case, developed for an HKS course called "Power Shifts: Understanding Global Change Through History," goes back in time to trace the evolution of American policy toward Iraq prior to 9/11, and the shift in thinking that led to war with Iraq during the administration of George W. Bush. The two parts of the case co...Desde 5,74 €
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New Peril, Old Adversary: George W. Bush, 9/11, & Iraq (A): The United States & Iraq, 1980 to 2002
Varley, Pamela; Westad, ArneCaso HBS-KS1267-EEconomíaThe U.S. choice to go to war with Iraq, beginning in March 2003, was enormously consequential. This two-part case, developed for an HKS course called "Power Shifts: Understanding Global Change Through History," goes back in time to trace the evolution of American policy toward Iraq prior to 9/11, and the shift in thinking that led to war with Iraq during the administration of George W. Bush. The two parts of the case cover different parts of the ...Desde 8,20 €
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Ready in Advance: The City of Tuscaloosa's Response to the 4/27/11 Tornado
Leonard, Herman B.; Tannenwald, DavidCaso HBS-KS1157-EIn a matter of minutes on the afternoon of April 27, 2011, a massive and powerful tornado leveled 1/8 of the area of Tuscaloosa, AL, a city of approximately 90,000 people and home to the University of Alabama. Doctrine called for the County Emergency Management Agency (EMA) to take the lead in organizing the response to the disaster - but one of the first buildings destroyed during the event housed the County EMA offices, leaving the agency compl...Desde 8,20 €
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Starship SpaceX: La disrupción en la cadena de valor del espacio
Jané, Joan; Guitard, BlancaCaso OIT-11Iniciativa emprendedora, Innovación y cambio, Servicios y operacionesSpaceX fue constituida en 2002 con el fin de hacer realidad el ambicioso plan para colonizar Marte de Elon Musk, su fundador, CEO e ingeniero jefe Elon Musk. El Starship, que aspiraba a ser un "transportador colonial de Marte" o, en una definición más formal, un "sistema de transporte interplanetario" tanto en facilidad de acceso como asequibilidad, estaba diseñado para ser "como un avión" desde los puntos de vista especificacional y operacional....Desde 8,20 €
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Starship SpaceX: The Disruption in the Space Value Chain
Jané, Joan; Guitard, BlancaCaso OIT-11-EIniciativa emprendedora, Innovación y cambio, Servicios y operacionesSpaceX was established in 2002 to fulfill founder, CEO and chief engineer Ellon Musk's heady plan to colonize Mars. Starship aimed to be a "Mars colonial transporter" or, more formally, an "interplanetary transport system" both in ease of access and affordability, and designed to be "aircraft-like" from the specification and operational standpoints to maximize the vehicle's utilization rate of launching kilotons of payloads into orbit per year. S...Desde 8,20 €
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Kmart and ESL Investments (A)
Gilson, Stuart C.; Abbott, Sarah L.Caso HBS-209044-EFinanzasA major bankrupt retailer is poised to emerge from Chapter 11. Two activist hedge funds ("vulture investors") will own over 50% of reorganized Kmart's common stock, based on prior investments in Kmart's debt claims, and an infusion of new equity financing. The chapter 11 process has generated both costs and benefits for the company. Its future profitability, and the value of the reorganized business, are both highly uncertain.Desde 8,20 €
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Tesla: Building an Electric Vehicle Global Supply Chain - Teaching Note
P. Fraser JohnsonNota del Instructor IVEY-W34522-EDirección estratégica, Servicios y operacionesTeaching note for product W34521.Desde 0,00 €
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Houghton Mifflin Harcourt
Gilson, Stuart C.; Abbott, Sarah L.Caso HBS-211027-EFinanzasOne of the leading publishers of textbooks and other educational materials for the U.S. K-12 educational instruction market has suffered a dramatic decline in sales and profits in the wake of the 2008-2009 financial market crisis and economic recession and is now overburdened with debt. To regain its competitiveness, the company has to significantly reduce its debt by billions of dollars. Company management is trying to decide which of several op...Desde 8,20 €