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Levendary Cafe: The China Challenge, Teaching Note
Bartlett, Christopher A.; Han, ArarNota del Instructor HBS-4358-ETeaching Note for 4357.Desde 0,00 €
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RoboTech: Storming into the U.S. Market, Teaching Note
Bartlett, Christopher A.; Lafkas, JohnNota del Instructor HBS-918502-ETeaching note for case 918501.Desde 0,00 €
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Kent Chemical: Organizing for International Growth , Teaching Note
Bartlett, Christopher A.; Winig, LauraNota del Instructor HBS-4410-ETeaching Note for Product #4409Desde 0,00 €
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AIME High: A Social Entrepreneur's Moon Shot
Bartlett, Christopher A.Caso HBS-919411-EDescribes the entrepreneurial leadership of Jack Manning Bancroft (JMB), a young Australian Indigenous university student who created the Australian Indigenous Mentoring Experience (AIME), a nonprofit organization he formed to respond to the problem of Indigenous high school students completing high school at less than half the rate of non- Indigenous students. The case traces the strategic, organizational and cultural challenges JMB faced in bui...Desde 8,20 €
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Global Wine War 2009: New World versus Old, Teaching Note
Bartlett, Christopher A.Nota del Instructor HBS-910412-EMarketingTeaching Note for [910405].Desde 0,00 €
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Applied Research Technologies, Inc.: Global Innovation's Challenges, Teaching Note
Bartlett, Christopher A.; Beckham, HeatherNota del Instructor HBS-4169-ETeaching Note to 4168Desde 0,00 €
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Levendary Cafe: The China Challenge
Bartlett, Christopher A.; Han, ArarCaso HBS-4357-EDirección estratégicaJust weeks into her new job, Mia Foster, a first time CEO with no international management experience, is faced with a major challenge at Levendary Caf , a $10 billion US-based fast food chain. Strategically, many of her corporate staff have become concerned that the company's major expansion into China is moving too far from Levendary's well-defined concepts of store design and menu. Organizationally, Foster has been frustrated by the apparent ...Desde 8,20 €
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Global Wine War 2009: New World versus Old
Bartlett, Christopher A.Caso HBS-910405-EConocimiento y comunicaciónThe case contrasts the tradition-bound Old World wine industry with the market-oriented New World producers, the battle for the US market, the most desirable export target in 2009 due to its large, fast-growing, high-priced market segments. The case allows analysis of the way in which newcomers can change the rules of competitive engagement in a global industry. It also poses the question of how incumbents can respond, especially when constrained...Desde 8,20 €
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GE's Imagination Breakthroughs: The Evo Project
Bartlett, Christopher A.; Hall, Brian J.; Bennett, NicoleCaso HBS-907048-EConocimiento y comunicaciónIn September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the business units, focusing on GE Transportation as it launches a series of groundbreaking, green products--from the Evolution Locomotive to the Hybrid Locomotive. The growth process t...Desde 8,20 €
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Applied Research Technologies, Inc.: Global Innovation's Challenges
Bartlett, Christopher A.; Beckham, HeatherCaso HBS-4168-EConocimiento y comunicaciónWhen students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version. Applied Research Technologies, Inc. (ART) is a diversified technology company which has used its entrepreneurial culture and encouragement of innovation as an ongoing competitive advantage. The case concentrates on the challenges faced by Peter Vyas, the Filtration Unit manager, who must decide whether to re...Desde 8,20 €