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SF Express: From Delivery to E-Commerce
Zhu, Feng; Lane, DavidCaso HBS-616003-EServicios y operacionesShunfeng Express (SF), China's leading express delivery firm, in May 2014 opened the first 500 of several thousand Heike stores, which allowed consumers to buy and try out SF's own e-commerce offerings, in addition to other services. As an example of China's "online-to-offline" trend in e-commerce, Heike stores allowed SF to leverage its logistics and IT expertise to differentiate itself from its rivals in express delivery. As yet unclear was whe...Desde 8,20 €
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The IQ Experiment
Pfeifer, Phillip E.; Ovchinnikov, Anton S.Caso DARDEN-QA-0770-EAnálisis de decisionesThis case describes an IQ experiment in which 66 students, under the direction of their professor, used Excel to generate simulated IQs. The instructions were such that the generated IQs should have come from a normal distribution with a mean of 100 and standard deviation of 15. The sample average IQ, however, was 104.3. Students are asked to use their data-analysis skills to make sense of the results. The data set also contains gender (male or f...Desde 8,20 €
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Supply Chain Finance at Procter & Gamble
Esty, Benjamin C.; Mayfield, E. Scott; Lane, DavidCaso HBS-216039-EFinanzasIn April 2013, Procter & Gamble (P&G), the world's largest consumer packaged goods (CPG) company, announced that it would extend its payment terms to suppliers by 30 days. At the same time, P&G announced a new supply chain financing (SCF) program giving sDesde 8,20 €
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Integrating Beam Suntory (B)
Fubini, David G.; Abdelal, Rawi; Lane, DavidCaso HBS-421004-ELiderazgo y Dirección de personasSupplements (A) case: The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan's Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 bDesde 5,74 €
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Integrating Beam Suntory (A)
Fubini, David G.; Abdelal, Rawi; Lane, DavidCaso HBS-421003-ELiderazgo y Dirección de personasThe spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan's Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 billion purchase price,Desde 8,20 €
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FLORA (B): National
Bodily, Samuel E.; Ovchinnikov, Anton S.Caso DARDEN-QA-0755-EAnálisis de decisionesIn this, the second of a two-case decision analysis series, an entrepreneur must decide whether there are additional benefits from operating in more than one U.S. city. He explores the business model of operating local production facilities in major cities, metro areas with a population of over one million. Going national in year three would allow for a year four launch. Again, the entrepreneur must choose between a discounted and a premium strat...Desde 5,74 €
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FLORA (A)
Bodily, Samuel E.; Ovchinnikov, Anton S.Caso DARDEN-QA-0754-EAnálisis de decisionesThis case was awarded first place in the INFORMS 2011 case competition. A seasoned Internet retailing entrepreneur considers starting a national floral delivery service to compete with the major U.S. players. Decisions include whether to open a production facility in a single city and begin to deliver there? Which strategy should he use to decide-a premium or a discounted strategy? Ideal for MBA and undergraduate students in decision analysis mod...Desde 8,20 €
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Bloomex.ca Logistics Optimization
Bodily, Samuel E.; Ovchinnikov, Anton S.Caso DARDEN-QA-0760-EAnálisis de decisionesA Canadian online floral delivery company considers whether to source more flowers from its existing growing locations and which of those would be optimal given its current market. What would be the advantages of opening a logistics facility in Miami? Students must consider the transportation costs per standard box from each origin or transshipment center to each production facility as well as data about the available supply at each origin and pr...Desde 8,20 €
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Social Business at Novartis: Arogya Parivar
Porter, Michael E.; Kramer, Mark R.; Lane, DavidCaso HBS-715411-EDirección estratégicaLate in 2013, Novartis CEO Joseph Jimenez was considering how and whether to deepen the company's investment in Arogya Parivar, its profitable program that sold Novartis medicines in rural India, while expanding access to medicine and health information to millions of Indian villagers.Desde 8,20 €
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Timeshare Exchange Fair (A)
Ovchinnikov, Anton S.; Sampson, Scott E.; Krass, DmitryCaso DARDEN-QA-0709-EAnálisis de decisionesThis award-winning case series examines how optimization-based decision-making leads to a new business design for a timeshare exchange: an exchange fair. Students model a complex managerial problem as a linear program, identify the types of data needed, and use models to provide decision support. The series covers linear and integer programming, multiple-criteria decision-making, network flow problems, local search heuristics, and Pareto-optimali...Desde 8,20 €