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Kfar Giladi Quarries: Crisis During an Economic Recession
Sara Edom; Ilan Alon; Jennifer DugoshCaso IVEY-9B12M114-EDirección estratégicaKfar Giladi Quarries (KGQ), situated in northern Israel, faces a crisis: the national economy is in recession; the government budget for infrastructure development and construction, on which the company depends, has been reduced; transportation and distribution problems limit its ability to export (or import) cheap raw materials; and there is increasing competition in the industry. The company had recently dissolved its partnership with Malibu Is...Desde 8,20 €
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Birzeit Pharmaceutical Company: Marketing from Palestine
Yara Asad; Ilan AlonCaso IVEY-9B10A027-EDirección estratégica, Iniciativa emprendedora, MarketingBirzeit Pharmaceutical Company (BPC), established in 1974, had successfully completed a number of mergers and had overcome challenges and development phases in order to secure a strong position in its local market, Palestine, as well as introduce a wide range of products in the export market. BPC’s continuous success, despite political instability and continuous restrictions on its growth and expansion, led the company to focus beyond its local p...Desde 8,20 €
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Aquion Energy
Eisenmann, Thomas R.; Kiron, DavidCaso HBS-811047-EIniciativa emprendedoraTo maximize their effectiveness, color cases should be printed in color. Leaders at Aquion Energy, a Pittsburgh-based battery start-up, are deciding on a market entry strategy. Should they pursue the large but unproven grid utility market or a smaller, but higher margin market?Desde 8,20 €
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Gene Patents (A)
Hamermesh, Richard G.; Kiron, David; Andrews, PhillipCaso HBS-811089-EIniciativa emprendedoraIn March 2010, U.S. District Court Judge Robert Sweet overturned 30 years of legal precedent and ruled that unaltered human genes could not be patented. This case reviews patent law and how it relates to our increasing knowledge of the Human Genome. The case issues deal with the potential implications of Judge Sweet's decision for biotechnology entrepreneurs and investors.Desde 8,20 €
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Predictive Biosciences
Eisenmann, Thomas R.; Bussgang, Jeffrey J.; Kiron, DavidCaso HBS-811015-EIniciativa emprendedoraA small cancer diagnostics start-up is deciding whether to acquire a laboratory to make and sell its bladder cancer test or build its own manufacturing and sales team.Desde 8,20 €
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Dubai Duty Free
Lal, Rajiv; Kiron, DavidCaso HBS-511034-EMarketingTo maximize their effectiveness, color cases should be printed in color. In mid-February 2009, Dubai Duty Free Managing Director Colm McLoughlin received the January sales report. He left the report lying on his desk unopened and went to walk around the shops as he did every morning. When he returned, he sat down at his desk, looked at the cover of the report, then called his wife, Breeda, to confirm that they were hosting a dinner party that wee...Desde 8,20 €
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1366 Technologies
Lassiter, Joseph B.; Nanda, Ramana; Kiron, DavidCaso HBS-810005-ETo maximize their effectiveness, color cases should be printed in color. Just months after declaring their intent to become a solar cell equipment supplier, van Mierlo and Sachs were again revisiting the issue of what the company should be. Becoming a successful solar cell manufacturer would potentially be much more lucrative than becoming a successful equipment supplier. But, the latter was much less capital intensive and perhaps a less operatio...Desde 8,20 €
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Google and Earnings Guidance
Brochet, Francois; Kiron, DavidCaso HBS-111026-EFinanzasThe case explores Google's communication strategy with Wall Street analysts. In particular, the case focuses on Google's commitment to a no-guidance policy and provides an overview of guidance practice among major U.S. companies.Desde 8,20 €
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Perfect Storm over Zurich Airport (A)
Tushman, Michael L.; Kiron, DavidCaso HBS-408023-ELiderazgo y Dirección de personasJosef Felder, CEO of Zurich Airport, faces several crises as he tries to transform the Airport from a slow-moving, conflict-ridden, government-owned entity into a privatized, world-class airport.Desde 8,20 €
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Cambridge NanoTech
Yang, Woodward; Kiron, DavidCaso HBS-610083-EServicios y operacionesCambridge NanoTech (CNT) is an interesting example of how a successful university research project was used to build a small scale business which designs and manufactures research equipment for a new class of chemical reactions called Atomic Layer Deposition (ALD). CNT's business model is particularly interesting since the university researchers/founders developed a product that was specifically meant to serve other university researchers rather ...Desde 8,20 €