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Career at a Crossroad: Akhil Patel
Wasserman, Noam; Brem, Lisa; Braid, YaelCaso HBS-812010-EIniciativa emprendedoraAkhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but his fianc e is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing alternative offer from a prestigious consulting firm. Should Akhil follow his dream and become an entrepreneur? Or should he take the "safer" consulting job?Desde 8,20 €
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Career at a Crossroad: Roopa Rao
Wasserman, Noam; Brem, LisaCaso HBS-812011-EIniciativa emprendedoraAkhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fianc e, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing alternative offer from a prestigious consulting firm. Should Akhil follow his dream and become an entrepreneur? Or should he acquiesce to the other forces in his life and take the "safer"...Desde 8,20 €
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La Estrategia de Captación de Clientes de Internet en Bankinter
Martinez-Jerez, F. Asis; Narayanan, V.G.; Brem, LisaCaso HBS-104S02Contabilidad y controlBankinter, un relativamente pequeño banco español, tiene una gran presencia como un proveedor de servicios financieros a Internet. Abriendo el camino a la rentabilidad a través de Internet Bankinter dará una gran ventaja competitiva sobre los bancos españoles más grandes y consolidadas. Ann Peralta, director de la red de Internet en Bankinter, debe evaluar si los miles de nuevos clientes llegando de otros portales son rentables para el banco. Per...Desde 8,20 €
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ABICI
Khaire, Mukti; Corsi, Elena; Farri, ElisaCaso HBS-811085-EMarketingThe co-founder of an Italian, design based bicycle manufacturer evaluates if reducing costs by outsourcing would impact its brand. The company was founded in 2005 in Italy by three friends and in its first five years, it had enjoyed steady growth and built a strong reputation for producing high-quality city bicycles, appreciated for their retro-look and style. Its country of origin had probably helped them exporting their products as their bicycl...Desde 8,20 €
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Orsted Goes Global
Bower, Joseph L.; Corsi, ElenaCaso HBS-918404-EDirección estratégicaThe European leader in offshore wind, the Danish Orsted is building a global position and entering markets where offshore wind is nascent.Desde 8,20 €
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The Venice Biennale
Deshpande, Rohit; Corsi, ElenaCaso HBS-523097-EMarketingLa Biennale of Venice, which organized festivals in different disciplines, pondered how to remain relevant in front of fading boundaries across arts.Desde 8,20 €
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Sniffing Out Opportunities at PetSmart
Narayanan, V.G.; Brem, LisaCaso HBS-110025-EContabilidad y controlThe pet and pet supply industry was one of the few bright lights in an otherwise dismal retail outlook in 2009. This case gives background pet retail industry information and strategic positioning information for both PetSmart and PETCO to enable students to develop their own Balanced Scorecards and strategy maps for the two companies.Desde 8,20 €
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Managing the European Refugee Crisis
Trumbull, Gunnar; Corsi, Elena; Beyersdorfer, DanielaCaso HBS-716076-EEconomíaIn 2016, Europe struggles to cope with one of the largest refugee flows it has ever witnessed.Desde 8,20 €
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Sniffing Out Opportunities at PetSmart, Teaching Note
Narayanan, V.G.; Brem, LisaNota del Instructor HBS-111083-EContabilidad y controlTeaching Note for #110-025.Desde 0,00 €
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Leading Culture Change at SEB
Edmondson, Amy C.; Corsi, ElenaCaso HBS-621074-ELiderazgo y Dirección de personasThe Risk organization at SEB, a leading Nordic financial services group founded in 1856, undertook a culture change program focused on psychological safety, empathic listening, and strategic framing. The program enabled risk organization teams to make progress on strategic challenges and improved decision making processes. Chief Risk Officer Magnus Agustsson believed that the rest of SEB should go through a similar program. But it was not clear h...Desde 8,20 €