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Nike Football Team Sports: La agilidad como motor del crecimiento
Mitchell, Jordan; Sachon, MarcCaso P-1089Servicios y operacionesEn 2007, Nike EMEA decidió incrementar significativamente su negocio de Football Team Sports (FTS, prendas y accesorios para personas que practican el fútbol aficionado), que hasta entonces había sido una parte pequeña de sus actividades. Nike tenía que afrontar un reto importante: cómo servir al creciente negocio de FTS con una cadena de suministro que tradicionalmente recurría al marketing para generar demanda. Los clubes de fútbol aficionado, ...Desde 8,20 €
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Car Collision Center, Barcelona
Mitchell, Jordan; Sachon, MarcCaso P-1077-EServicios y operacionesCar Collision Center Barcelona is a business concept developed by a group of MBA students during their MBA. It aims to remedy the market inefficiency of having many small body shops in Barcelona, resulting in higher costs and longer process times. To do so, they want to pool demand for car body work after traffic accidents in a large facility and collaborate with insurance companies. These will benefit from projected lower costs of repair and low...Desde 8,20 €
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Nike Football Team Sports: Agility as an Engine for Growth
Mitchell, Jordan; Sachon, MarcCaso P-1089-EServicios y operacionesIn 2007 Nike EMEA decided to significantly grow Football Team Sports (FTS, people playing football in amateur clubs), which up to then had been a small part of its business. Nike had to face the challenge of how to serve the growing FTS business with a supply chain that traditionally relied on demand generation via marketing. Amateur clubs, on the other hand, would be heavily influenced by the popularity of the professional clubs - or latest resu...Desde 8,20 €
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Virgin Group: Finding New Avenues for Growth
Pisano, Gary P.; Corsi, ElenaCaso HBS-612070-EThe head of the branded private investment company owner of the Virgin brand reflected on the group's new pillars of growth. Since the 1970s when Richard Branson created the Virgin record retailing company, Virgin had developed from scratch six companies worth more than $1 billion each and changed their focus from record retailing and music production to a broader one based on airlines, health, financial services, mobile and media businesses. In ...Desde 8,20 €
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Mútua de Terrassa: Rollout of the Health Care Information System (HCIS)
Mitchell, Jordan; Ribera, Jaume; Rosenmöller, MagdaCaso P-1087-EConocimiento y comunicación, Servicios y operacionesAs of autumn 2006, a major Spanish hospital outside of Barcelona, Grup Mútua de Terrassa (MT), is implementing the second major phase of a new Health Care Information System (HCIS) along with Hewlett-Packard (HP) at eight centers for primary care. The HCIS project is a multi-year and multi-phase initiative which is the first in many steps towards a "paper-less" hospital. The hospital's management are wondering how the HCIS will change the way peo...Desde 8,20 €
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North Goes East
Retsinas, Nicolas P.; Beyersdorfer, Daniela; Corsi, ElenaCaso HBS-208136-EFinanzasIn August 2006, Magnus Lofgren and Robert Provine, managing directors and co-founders of the "North Real Estate Opportunities Fund," need to decide which real estate investment the Fund should pursue as its first project. The Fund's target region, Central and Eastern Europe, was changing rapidly and returns in some of the more developed regions started to resemble those generated in Western Europe. Yet, the two partners had managed to identify se...Desde 8,20 €
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Tenova: Mining for Growth in Economic Crisis
Pisano, Gary P.; Corsi, Elena; Farri, ElisaCaso HBS-610021-EServicios y operacionesIn December 2008, Gianluigi Nova, CEO of Tenova SpA, a technology and equipment supplier to the metals and mining industry, had to choose between two options. The first was to continue growing in the company's core business: equipment for the steel production. The second option offered growth in a related, but nearly new business for Tenova: the equipment for mining, mineral processing and extractive metallurgy. They only had a small presence in ...Desde 8,20 €
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Chef Davide Oldani and Ristorante D'O (Spanish version)
Pisano, Gary P.; Di Fiore, Alessandro; Corsi, Elena; Farri, ElisaCaso HBS-615S14Servicios y operacionesThis case examines the unique business model of Ristorante D'O, a high end gourmet restaurant located near Milan, Italy. Founded by Chef Davide Oldani, D'O offers meals at approximately one-third the price of other Michelin starred restaurants. Oldani has made this business model profitable by making a conscious set of operating strategy choices (menu, meal design, service process, lay-out, reservation process) that reduce waste and inefficiency,...Desde 8,20 €
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Chef Davide Oldani and Ristorante D'O
Pisano, Gary P.; Di Fiore, Alessandro; Corsi, Elena; Farri, ElisaCaso HBS-613080-EServicios y operacionesThis case examines the unique business model of Ristorante D'O, a high end gourmet restaurant located near Milan, Italy. Founded by Chef Davide Oldani, D'O offers meals at approximately one-third the price of other Michelin starred restaurants. Oldani has made this business model profitable by making a conscious set of operating strategy choices (menu, meal design, service process, lay-out, reservation process) that reduce waste and inefficiency,...Desde 8,20 €
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Columbus Tubing: Steel is Real
Snow, Daniel C.; Pisano, Gary P.; Corsi, Elena; Kristinsdottir, Gudrun UrfalinoCaso HBS-609042-EServicios y operacionesTo maximize their effectiveness, color cases should be printed in color. Columbus Tubing must choose to improve an old technology (steel) or to develop a new material (carbon fiber). The decision must take into account a complicated context: increased demand for the "old" steel products made in Italy, increasing power of carbon fiber manufacturing partners in Asia, growing wage rates in Asia, and high wage rates in Italy. Two plans have been pres...Desde 8,20 €