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L'Occitane en Provence
Becker, Bo; Beyersdorfer, Daniela; Mayfield, E. Scott; Yamazaki, MayukaCaso HBS-212051-EFinanzasCosmetics company L'Occitane en Provence must decide if it is the right time to go public, and, if so, where to list. The firm could list on Euronext in Paris, close to the firm's headquarters in southern France, on one of the large exchanges in the United States, or perhaps in Asia, where much of the firm's future growth is expected. The case provides opportunities to discuss the benefits and costs of going public, including valuation implicatio...Desde 8,20 €
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Boxed
Huang, Laura; Wu, Andy; Bao, JiayiCaso HBS-719496-EIniciativa emprendedoraBoxed.com ("Boxed") is an ambitious e-commerce retailer start-up, founded by visionary CEO Chieh Huang in 2013. From starting in Huang's garage in 2013, to winning Emerging E-Retailer of the Year in 2016, to having 4 operational distribution centers in 2018, Boxed used a variety of strategies in order to gain customers and grow its presence. This case explores the journey that the scrappy, new entrant navigated as it competed against large, golia...Desde 8,20 €
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Microsoft Azure and the Cloud Wars (B)
Wu, Andy; Higgins, MattCaso HBS-724434-EDirección estratégicaBy 2023, the global market for cloud infrastructure had consolidated into a three-horse race. As of Q4 2022, Amazon, Microsoft, and Google collectively accounted for 66% of the global market. AWS had a market share of 33%, Microsoft Azure had 23%, and Google Cloud had 11%. The global market for cloud services, valued at over $550 billion in 2023, was projected to grow at an annual rate of 15-20%, reaching over 2 billion by 2030. Though the grow...Desde 5,74 €
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Cotopaxi: Managing Growth for Good
Wu, Andy; Huang, LauraCaso HBS-717488-EDirección estratégicaCotopaxi, an innovative outdoor gear business targeting millennials, focuses on profit and social impact. This registered benefit corporation was formed by Davis Smith who coalesced his experiences as a Wharton MBA student along with professional knowledge from an unpaid internship in Peru and his previous e-commerce startups in the US and Brazil. Cotopaxi's social cause is fighting global poverty; their target is to donate 10% of their profits b...Desde 8,20 €
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Cyberdyne: A Leap to the Future, Teaching Note
Chung, Doug J.; Yamazaki, MayukaNota del Instructor HBS-516114-EMarketingTeaching note for case 516072.Desde 0,00 €
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Boxed, Teaching Note
Huang, Laura; Wu, AndyNota del Instructor HBS-720399-EIniciativa emprendedoraTeaching note for case 719496.Desde 0,00 €
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Korea
Reinhardt, Forest L.; Schlefer, Jonathan; Wong, Keith Chi-ho; Yamazaki, MayukaCaso HBS-715047-EEconomíaSouth Korea's economic success and its transition from authoritarianism to democracy teach important lessons in national strategy and political economy. Now, though, its famous chaebols may need reform, the population is aging, and relations with the North are as tense as ever. What should the country's leaders do?Desde 8,20 €
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Terumo (B)
Godes, David B.; Egawa, Masako; Yamazaki, MayukaCaso HBS-508069-EMarketingThis case provides an update on the firm's decision regarding its U.S. sales strategy for its catheter products and the progress of Solution Pack.Desde 5,74 €