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Wal-Mart: Nonmarket Pressure and Reputation Risk (A)
David P. BaronCaso SGSB-P52A-EEconomíaIn 2002, when Wal-Mart became the largest U.S. company in sales, it began to attract considerable attention. Its expansion into the grocery business seemed to ignite a firestorm of contention and bad press. Wal-Mart was criticized for providing low wages and inadequate health care benefits, driving small merchants out of business, damaging the culture in small towns, harming the environment, and violating workers rights. The company realized t...Desde 8,20 €
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Wal-Mart: Nonmarket Pressure and Reputation Risk (B): A New Nonmarket Strategy
David P. BaronCaso SGSB-P52B-EEconomíaIn 2002, when Wal-Mart became the largest U.S. company in sales, it began to attract considerable attention. Its expansion into the grocery business seemed to ignite a firestorm of contention and bad press. Wal-Mart was criticized for providing low wages and inadequate health care benefits, driving small merchants out of business, damaging the culture in small towns, harming the environment, and violating workers rights. The company realized t...Desde 5,74 €
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Toward Golden Pond (B)
Retsinas, Nicolas P.; Ginsburgh, Justin; Donovan, G.A.; Dai, Nancy HuaCaso HBS-210046-EFinanzasSupplements the A case. Provides an additional dilemma for the Rong-D companies with regard to building luxury senior housing in China.Desde 5,74 €
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Toward Golden Pond (A)
Retsinas, Nicolas P.; Donovan, G.A.; Dai, Nancy Hua; Ginsburgh, JustinCaso HBS-210045-EFinanzasThe Rong-D companies must decide whether to build a luxury senior housing development in Chengdu, China. Demographics are very encouraging for this new product type, but there are numerous cultural, market, financial and political risks that they must assess before moving forward.Desde 8,20 €
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Hacia el Estanque Dorado (A)
Retsinas, Nicolas P.; Donovan, G.A.; Dai, Nancy Hua; Ginsburgh, JustinCaso HBS-212S02FinanzasLas empresas Rong-D deben decidir si se debe construir una urbanización de alto nivel de lujo en Chengdu, China. Datos demográficos son muy alentadores para este nuevo tipo de producto, pero existen numerosos, mercado, riesgos financieros y políticos culturales que deben evaluar antes de seguir adelante.Desde 8,20 €