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The HBR Agenda 2011
Ariely, Dan; Brown, Tim; Cappelli, Peter; Davenport, Thomas H.; Duflo, Esther; Fernández-Aráoz, Claudio; Govindarajan, Vijay; Gratton, Lynda; Hackman, J. Richard; Ibarra, Herminia; Kedrosky, Paul; Lafley, A.G.; Li, Charlene; Ma, Jack; Manzoni, Jean-Francois; Pink, Daniel H.; Porter, Michael E.; Schein, Edgar H.; Schmidt, Eric; Schwab, Klaus; Shirky, Clay; Stiglitz, Joseph E.; Sutton, Robert I.; Tyson, LaArtículo HBS-R1101B-EConocimiento y comunicaciónJoseph E. Stiglitz will be crafting a new postcrisis paradigm for macroeconomics whereby rational individuals interact with imperfect and asymmetric information. Herminia Ibarra will be looking for hard evidence of how "soft" leadership creates value. Eric Schmidt will be planning to scale mobile technology by developing fast networks and providing low-cost smartphones in the poorest parts of the world. Michael Porter will be using modern cost a...Desde 8,20 €
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The HBR Agenda 2011 (Spanish version)
Ariely, Dan; Brown, Tim; Cappelli, Peter; Davenport, Thomas H.; Duflo, Esther; Fernández-Aráoz, Claudio; Govindarajan, Vijay; Gratton, Lynda; Hackman, J. Richard; Ibarra, Herminia; Kedrosky, Paul; Lafley, A.G.; Li, Charlene; Ma, Jack; Manzoni, Jean-Francois; Pink, Daniel H.; Porter, Michael E.; Schein, Edgar H.; Schmidt, Eric; Schwab, Klaus; Shirky, Clay; Stiglitz, Joseph E.; Sutton, Robert I.; Tyson, LaArtículo HBS-R1101BConocimiento y comunicaciónJoseph E. Stiglitz will be crafting a new postcrisis paradigm for macroeconomics whereby rational individuals interact with imperfect and asymmetric information. Herminia Ibarra will be looking for hard evidence of how "soft" leadership creates value. Eric Schmidt will be planning to scale mobile technology by developing fast networks and providing low-cost smartphones in the poorest parts of the world. Michael Porter will be using modern cost a...Desde 8,20 €
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Primark Stores Limited: Low-cost Strategy and Sustainability Initiatives
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B20M059-EDirección estratégicaPrimark was a low-cost, fast-fashion clothing retailer headquartered in the United Kingdom. The company’s low-priced clothing enticed consumers, but it also attracted criticism for exploitative labor practices in the low-cost economies where Primark’s manufacturing was outsourced. However, Primark believed that it created jobs in low-cost economies, and its low prices were the result of efficient initiatives such as no online presence and limited...Desde 8,20 €
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India Post
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B13M119-EDirección estratégicaThe advent of the world wide web and the entry of private players in India’s post-liberalization era resulted in India Post losing a substantial volume of its business to e-mails, faxes, short-message services and private-courier-service providers. Additionally, government policies regarding India Post had long remained unchanged. As a consequence, India Post was caught up in a vicious cycle of decreasing mail traffic, low levels of technology in...Desde 8,20 €
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The Boss as Human Shield
Sutton, Robert I.Artículo HBS-R1009K-ELiderazgo y Dirección de personasAs employees strive to do their jobs, they face threats to productivity from all quarters-disruptive technology, meddlesome superiors, senseless organizational practices, and abusive clients and customers. Sutton, of Stanford University, reminds us that the best bosses identify and slay those dragons, thereby protecting the time and the dignity of their people and enabling them to focus on real work. Self-awareness is the key to defending employe...Desde 8,20 €
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El jefe como escudo humano
Sutton, Robert I.Artículo HBS-R1009KLiderazgo y Dirección de personasA medida que los empleados se esfuerzan por hacer su trabajo, se enfrentan a las amenazas a la productividad de toda la tecnología disruptiva cuartas partes superiores, entrometidos, prácticas organizativas sin sentido, y clientes abusivos y clientes. Sutton, de la Universidad de Stanford, nos recuerda que los mejores jefes de identificar y matar a los dragones, protegiendo de esta manera el tiempo y la dignidad de su pueblo y lo que les permite ...Desde 8,20 €
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Cómo ser un buen jefe cuando la economía va mal
Sutton, Robert I.Artículo HBS-R0906ELiderazgo y Dirección de personasIncluso en tiempos de crecimiento económico, es un reto para ser un buen jefe. La investigación muestra que las personas situadas en posiciones de autoridad a menudo llegan a ser menos conscientes de los sentimientos y necesidades de los demás. Mientras tanto, aquellos en los papeles subordinados dedican una energía inmensa de ver e interpretar las acciones de los líderes. Estas tendencias hacen un tándem tóxico, que sólo se ve agravada durante u...Desde 8,20 €
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Indigo Airlines
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B13M033-EDirección estratégicaThe case focuses on the profitability of the Indian aviation industry and explains how Indigo Airlines, a new entrant in the Indian aviation space, registered profits within three years of its inception while its competitors continued to struggle with losses. The case demonstrates how a firm incorporating innovative business practices can not only survive but also earn abnormal profits. The strategies adopted by Indigo Airlines to reduce its oper...Desde 8,20 €
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OYO: Global Expansion
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B19M123-EDirección estratégica, Iniciativa emprendedoraBetween 2016 and 2019, the India-based budget hotel start-up Oravel Stays Private Limited (OYO) expanded into nine countries, including the United Kingdom and the United States. However, OYO faced several crises in its home country: contracted hoteliers oDesde 8,20 €
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BigBasket.com
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B15M010-EDirección estratégicaIn India, customers were used to the idea of buying groceries in stores. BigBasket.com, India’s first online grocery retailer, was set to break this mindset. Customers were signing up at an aggressive rate based on word-of-mouth. With a commitment to provide a top-quality product assortment at competitive prices, BigBasket successfully provided last-mile delivery to customers across Bangalore, Hyderabad and Mumbai. While traditional brick and mor...Desde 8,20 €