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Lovepop, Teaching Note
Nanda, Ramana; White, Robert F.; Hull, OliviaNota del Instructor HBS-818099-EIniciativa emprendedoraTeaching note for case 818015.Desde 0,00 €
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Lovepop
White, Robert F.; Nanda, Ramana; Hull, OliviaCaso HBS-818015-EIniciativa emprendedoraAs they prepare to graduate from Harvard Business School, the co-founders of greeting card company startup Lovepop need capital to cover the company's operating costs and must choose between two seed financing offers. One offer is from an angel group and the other from a startup accelerator. Having bootstrapped the company's operations since its founding a year and a half earlier, the founders must weigh the differences in valuation and pros and ...Desde 8,20 €
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Visa Inc.: Threat from Cryptocurrency
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B20M038-EDirección estratégicaThe case discusses how cryptocurrencies such as Bitcoin posed a threat to Visa Inc. (Visa). In March 2019, the Kroger Co., a leading retailer in the United States, was planning to accept cryptocurrencies from consumers as a mode of payment. According to Alfred F. Kelly, the chief executive officer of Visa, cryptocurrencies were an inefficient means of retail-related financial transactions, though the company invested in the research and developme...Desde 8,20 €
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Voi Technology
Rayport, Jeffrey; Hull, OliviaCaso HBS-820099-EIniciativa emprendedoraVoi Technology, a fast-growing start-up out of Sweden, is competing in the highly contested European e-scooter sharing market. With a presence in nearly 40 cities in Europe by February 2020, the firm is working hard to improve its unit economics to reachDesde 8,20 €
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Primark Stores Limited: Low-cost Strategy and Sustainability Initiatives
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B20M059-EDirección estratégicaPrimark was a low-cost, fast-fashion clothing retailer headquartered in the United Kingdom. The company’s low-priced clothing enticed consumers, but it also attracted criticism for exploitative labor practices in the low-cost economies where Primark’s manufacturing was outsourced. However, Primark believed that it created jobs in low-cost economies, and its low prices were the result of efficient initiatives such as no online presence and limited...Desde 8,20 €
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Delivering the Goods at Shippo
Bussgang, Jeffrey J.; Rayport, Jeffrey; Hull, OliviaCaso HBS-817065-EIniciativa emprendedoraLaura Behrens Wu, CEO of software start-up Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo's e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping providers and print package labels, has been steady in the nine months since it went live. But traction with the firm's developer-friendly product, an API that allows la...Desde 8,20 €
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India Post
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B13M119-EDirección estratégicaThe advent of the world wide web and the entry of private players in India’s post-liberalization era resulted in India Post losing a substantial volume of its business to e-mails, faxes, short-message services and private-courier-service providers. Additionally, government policies regarding India Post had long remained unchanged. As a consequence, India Post was caught up in a vicious cycle of decreasing mail traffic, low levels of technology in...Desde 8,20 €
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GRIT Fitness
Applegate, Lynda M.; Hull, OliviaCaso HBS-820016-EIniciativa emprendedoraIn December 2018, GRIT Fitness was a growing chain of boutique fitness studios offering a variety of workout classes, including weightlifting, high intensity interval training, and cardio dance. With 400 members and three Dallas studios, CEO Brittani Rettig believed her business had found a niche in a crowded industry by promoting female empowerment and psychological resilience through fitness. Rettig wanted to extend GRIT's reach to impact more ...Desde 8,20 €
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Indigo Airlines
Arpita Agnihotri; Saurabh BhattacharyaCaso IVEY-9B13M033-EDirección estratégicaThe case focuses on the profitability of the Indian aviation industry and explains how Indigo Airlines, a new entrant in the Indian aviation space, registered profits within three years of its inception while its competitors continued to struggle with losses. The case demonstrates how a firm incorporating innovative business practices can not only survive but also earn abnormal profits. The strategies adopted by Indigo Airlines to reduce its oper...Desde 8,20 €
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ZappRx
Bussgang, Jeffrey J.; Hull, OliviaCaso HBS-818001-EIniciativa emprendedoraIn October 2015, ZappRx founder Zoe Barry is deciding between two business models for her health technology start-up. Her product, a software application which aims to expedite the prescription fulfillment process for patients with rare diseases, has attracted interest from specialty drug manufacturers who wish to build an exclusive platform for patients taking their medications. But Barry, against the advice of her management team, is considerin...Desde 8,20 €