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InPart (Spanish version)
Lassiter, Joseph B.; Roberts, Michael J.; Biotti, Jon M.Caso HBS-815S15Iniciativa emprendedoraStacey Lawson, HBS 1996, comenzó a piezas CAD representaciones compañía de base de datos para los diseñadores e ingenieros de ayuda con el proceso de diseño. La compañía ha completado su producto y está empezando a venderlo. El caso examina cuestiones relacionadas con la organización de la fuerza de ventas y el precio del producto.Desde 8,20 €
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Live Ramp (A)
Siegel, R; Saucedo, MCaso SGSB-E622A-EIniciativa emprendedoraThe LiveRamp case follows the story of Anneka Gupta, Chief Product Officer of LiveRamp, from her early days with the company as a spinoff from Rapleaf, to the present day, where she manages a large product management team responsible for developing cutting edge data onboarding products.Desde 8,20 €
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Lending Club: Part A
Siegel, R; Saucedo, MCaso SGSB-E597-EIniciativa emprendedoraLending Club follows the path of founder and CEO Renaud Laplanche as he scales his successful P2P lending company both pre- and post-IPO. From debating with bankers on the proper valuation metrics for the company, to managing customer acquisition costs as the competitive landscape rapidly changes, the Lending Club case explores several key challenges that come with operating a fin-tech company at scale.Desde 8,20 €
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Lending Club: Part B
Siegel, R; Saucedo, MCaso SGSB-E597B-EIniciativa emprendedoraLending Club follows the path of founder and CEO Renaud Laplanche as he scales his successful P2P lending company both pre- and post-IPO. From debating with bankers on the proper valuation metrics for the company, to managing customer acquisition costs as the competitive landscape rapidly changes, the Lending Club case explores several key challenges that come with operating a fin-tech company at scale.Desde 8,20 €
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Live Ramp (B)
Siegel, R; Saucedo, MCaso SGSB-E622B-EIniciativa emprendedoraThe LiveRamp case follows the story of Anneka Gupta, Chief Product Officer of LiveRamp, from her early days with the company as a spinoff from Rapleaf, to the present day, where she manages a large product management team responsible for developing cutting edge data onboarding products.Desde 5,74 €
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Live Ramp (A) - (B) - Teaching note
Siegel, R; Saucedo, MCaso SGSB-E622TN-EIniciativa emprendedoraThe LiveRamp case follows the story of Anneka Gupta, Chief Product Officer of LiveRamp, from her early days with the company as a spinoff from Rapleaf, to the present day, where she manages a large product management team responsible for developing cutting edge data onboarding products.Desde 5,74 €
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Lending Club: Part A and B - Teaching note
Siegel, R; Saucedo, MCaso SGSB-E597TN-EIniciativa emprendedoraLending Club follows the path of founder and CEO Renaud Laplanche as he scales his successful P2P lending company both pre- and post-IPO. From debating with bankers on the proper valuation metrics for the company, to managing customer acquisition costs as the competitive landscape rapidly changes, the Lending Club case explores several key challenges that come with operating a fin-tech company at scale.Desde 8,20 €
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Medium in 2017: Developing a New Model for Media
Siegel, R; Saucedo, M; Hsia, TCaso SGSB-SM280-EDirección estratégicaThe Medium Corporation seeks to change how people author, consume and engage with content on the Internet. Founded by Ev Williams, co-founder of Blogger and Twitter, the company developed a digital publishing platform and set of social network tools that allow people to spend substantive time with weighty issues facing society, business and politics. Fighting the trend of quick engagement with short-form content on the Internet, Medium wrestles w...Desde 8,20 €
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Nantucket Nectars (Spanish version)
Lassiter, Joseph B.; Sahlman, William A.; Biotti, Jon M.Caso HBS-807S02Iniciativa emprendedoraThe founders of Nantucket Nectars are trying to decide whether to sell their company. The case describes how the founders started the company and grew the Nantucket Nectars brand name.Desde 8,20 €
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Stripe: Increasing the GDP of the Internet - Teaching Note
Siegel, R; Kissick, RNota del Instructor SGSB-E601TN-EIniciativa emprendedoraIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Desde 0,00 €