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¡Presentando... la XFL!
Fournier, Susan; Greyser, Stephen A.; Schulman, Seth M.Caso HBS-503S41MarketingCuando la liga de fútbol profesional XFL debutó el 3 de febrero de 2001, se generó un rating Nielsen de 10,1, más alto que cualquier programa de televisión nacional en una ranura de tiempo de la tarde el sábado. La próxima semana, los índices se desplomaron, y por novena semana del juego XFL ganaron el título como el evento deportivo más baja calificación en la historia de la televisión. Copropietarios WWFE y NBC se separó oficialmente la XFL el ...Desde 8,20 €
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Macros in Excel 2010
de Santiago, Rafael; Al Bekai, ImadNota técnica ADN-276-EServicios y operacionesThis technical note provides an introduction to using macros in Microsoft Excel 2010. It explains how to create, edit, save and call a macro, as well as how to use Solver with macros. Macros allow the automation of repetitive tasks like formatting, charting and other often-used spreadsheet tasks. The note gives an introduction to Visual Basic for Applications (VBA) programming language. This note is an updated version of the note "A Guided Tour t...Desde 8,20 €
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PivotTables in Excel 2010
de Santiago, RafaelNota técnica ADN-277-EContabilidad y control, Servicios y operacionesThis technical note provides an introduction to using PivotTables in Microsoft Excel 2010. A PivotTable is a powerful tool that allows the user to analyze, sort, count, summarize, and organize data from a spreadsheet. A PivotTable is especially useful when you have a long list of figures to sum, and aggregated data or subtotals would help you look at the data from different perspectives and compare figures of similar data. This note is an updated...Desde 8,20 €
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Espresso House
de Santiago, Rafael; Carreras, Julián; Palaniswami, Ramesh; Vilà, JenniferCaso AD-390-EAnálisis de decisiones, Finanzas, Iniciativa emprendedoraThe financial attractiveness of branded coffee shops attracted investments from the private equity industry in 2005. The case analyzes how Palamon Capital Partners, a private equity firm, used quantitative analysis to assess the risk of a 5-year growth investment in Espresso House, a branded coffee shop chain in Sweden.Desde 8,20 €
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Bundesautobahnen Group
de Santiago, Rafael; García Centenera, Iñigo; Izquierdo, DavidCaso AD-367-EAnálisis de decisionesBundesautobahnen Group, a German construction company, has won a public tender to build (the first stretch of) a freewayan expressway between Berlin and Bremen, with a budget of 170 million of euros. The company neededs to optimize the costs, matching the estimates offered in the tender and improving the project's margin. One of the most important stages was the optimization of the earthwork along the route.Desde 8,20 €
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Continuous Discounting
de Santiago, RafaelNota técnica ADN-285-EAnálisis de decisiones, FinanzasThis technical note discusses how discounting works when it is done for periods shorter than a yearDesde 8,20 €
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Present Value Tables
de Santiago, RafaelNota técnica ADN-275-EEconomía, FinanzasThese tables provide the values used to discount monetary when the cash flows span several periods. The first table shows the value of having 1 euro n years from now, at different discount rates. The second table shows the present value of receiving 1 euro each year during n years, at different discount rates.Desde 8,20 €
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WoKou Robotics
de Santiago, RafaelCaso AD-372-EAnálisis de decisiones, Servicios y operacionesWoKou Robotics is a global artificial intelligence company that manufactures two of its most popular robots in the same plant. Manufacturing is divided into several processes: robotic design, 3D printing and wiring. The case provides a natural scenario to introduce linear optimization techniques. The last part of the case is designed to encourage discussion of optimization in the presence of uncertainty (simulation methods) using the simulation o...Desde 8,20 €
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Kahrvinger (B)
de Santiago, RafaelCaso ADE-35-EEconomía, FinanzasBased on the case Kahrvinger AS, this exercise provides an introduction to simulation techniques. The exercise provides a simple, yet powerful setting in which to carry out a more thorough analysis of an investment decision. A first stpe would be to carry out sensitivity analysis, and then to compare its results with those of scenario simulation.Desde 5,74 €