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Sales Force Integration at FedEx Series (A-E), Teaching Note
Godes, David B.Nota del Instructor HBS-508073-EMarketingTeaching Note for [506029], [506030], [506031], [506032], and [506033].Desde 0,00 €
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La integración de los equipos de venta en FedEx (E)
Godes, David B.Caso HBS-513S35MarketingComplementa el caso (A). Un resumen no está disponible para este producto.Desde 5,74 €
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Employment Vignettes, Teaching Note
Goldberg, Lena G.; Carr, Chad M.Nota del Instructor HBS-311081-ETeaching Note for 311021.Desde 0,00 €
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The Profession of the Law
Goldberg, Lena G.; Carr, Chad M.Caso HBS-311028-EThis note reviews the professional responsibilities and obligations of lawyers In the United States, explains how those standards affect client relationships and, by summarizing rules for resolution of conflicts and withdrawal, sets the stage for a discussion of the concept of professional loyalty to both a company and larger societal interests.Desde 8,20 €
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Goldman Sachs: A Bank for All Seasons (C)
Goldberg, Lena G.; Obenchain, TiffanyCaso HBS-310057-EAfter posting its first-ever quarterly loss in 2008, Goldman Sachs surpassed market expectations for Q1 of 2009 but came under intensive fire for, among other things, announcing its intention to repay TARP thereby avoiding its compensation limitations.Desde 5,74 €
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Harold Mills at ZeroChaos (A)
Goldberg, Lena G.; Kuykendoll, MauriceCaso HBS-314043-EIniciativa emprendedoraAfter leading a management buy-out, Harold Mills transformed ZeroChaos into a global staffing enterprise. Poised to raise additional capital to fund the company's next phase of growth, he was also confronting the liquidity demands of his early-stage investors and relationships were becoming strained.Desde 8,20 €
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Gracious Eloise: What Do Angels Want (A)
Goldberg, Lena G.; Kraus, Janet; Findlay, Mary BethCaso HBS-312054-EEloise Bune successfully turned an idea into a product, but could she persuade angel investors that she had a business worth investing in? The case details her interactions with the angel investors and explores the role of angel investors in providing financial capital, business experience, and other assistance to start-ups.Desde 8,20 €
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Lincoln Financial Group (B): Making LFD a Reality (Spanish version)
Godes, David B.; Lane, DavidCaso HBS-513S25MarketingLFG reorganizes its business in order to improve customer intimacy. However, to implement the strategy, they need to effect significant changes in the skills of their salespeople. This case series straddles human resource management, corporate strategy, and sales management by exploring the link between a shift in the firm's overall strategy (customer intimacy), the structural implementation of this strategy in the form of the creation of a new d...Desde 5,74 €
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Ensighten
Goldberg, Lena G.; Roberts, Michael J.Caso HBS-812050-EFocuses on a small start-up software company engaged in a negotiation over its software licensing agreement with a very large potential client. The entrepreneur must weigh legal and business issues versus his desire to land the key customer.Desde 8,20 €
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Terumo (B)
Godes, David B.; Egawa, Masako; Yamazaki, MayukaCaso HBS-508069-EMarketingThis case provides an update on the firm's decision regarding its U.S. sales strategy for its catheter products and the progress of Solution Pack.Desde 5,74 €