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Kalahut: Where is Art and Culture Needed Most
Alexandre Salmon; Nikhil Sant; Talissa Watson; Natalie Shields; Deeksha Neekhra; Aderimike Lala; Matthew ThomsonCaso IVEY-9B21A013-EMarketingKalahut: The House of Arts (Kalahut) was an Indian e-commerce site that connected instructors specialized in traditional Indian arts and cultural forms with customers interested in these services. Since its launch in July 2020, it had mainly served customers in India; however, it had also seen modest engagement on social media platforms and its website from individuals outside of the current customer pool. As the COVID-19 pandemic had resulted in...Desde 8,20 €
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David Berman, Teaching Note
Raman, Ananth; Gaur, Vishal; Kesavan, SaravananNota del Instructor HBS-609006-EServicios y operacionesTeaching Note for [605081].Desde 0,00 €
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Airbus A380--Turbulence Ahead
Raman, Ananth; Schmidt, William; Gaur, VishalCaso HBS-609041-EMultiple delays of the Airbus A380 have shocked analysts and investors alike. What are the causes of these delays and how should investors respond to the signals they may be sending about the company's outlook?Desde 8,20 €
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Coca-Cola in Vietnam
Goh, Joel; Raman, AnanthCaso HBS-616063-EServicios y operacionesDesde 8,20 €
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organicKidz: Marketing Strategy
Matthew Thomson; Ken MarkCaso IVEY-9B10A023-EIniciativa emprendedora, MarketingThe founder of organicKidz is trying to create a plan to grow her start-up manufacturing firm. Calgary-based organicKidz is a manufacturer of stainless steel baby bottles and is sold in more than five countries. The founder's challenge is how to convey the superior benefits of her product and manage her retail channels given her limited resources. The setting of the case is at the September 2009 juvenile products tradeshow in the United States wh...Desde 8,20 €
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Merck: Operating Science-Based Business
Raman, Ananth; Maurer, Inga; Schmidt, WilliamCaso HBS-612082-EServicios y operacionesMerck is known for its commitment to investing in basic R&D. Are Merck's long-term investments justifiable when the firm faces extreme earnings pressure?Desde 8,20 €
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Inventory-Based Lending Industry Note
Foley, C. Fritz; Raman, Ananth; Craig, Nathan C.Caso HBS-612057-EServicios y operacionesInventory-based lending is a form of asset-based lending used by retailers and wholesalers. This note describes the development and the current state of the inventory-based lending industry.Desde 8,20 €
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Gregory Shine Daycare - Teaching Note
Matthew Thomson; Anthea RoweNota del Instructor IVEY-8B12A004-EMarketingTeaching note for product 9B12A004.Desde 0,00 €
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Pop Shoppe (B)
Matthew Thomson; Kendra HartCaso IVEY-9B11A025-EMarketingThis case, a supplement to Pop Shoppe (A), deals with the entrepreneur’s decision point in 2010 on whether to enter the U.S. carbonated soft drinks market.Desde 5,74 €
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Canada Basketball
Matthew Thomson; Tarak SahaCaso IVEY-9B10A014-EMarketingThe new chief executive officer (CEO) of Canada Basketball (CB) is looking back on a very successful 2009 - all four of the country's national teams qualified for their respective World Championships. CB is starting to enjoy serious on-court success, but the CEO is concerned about the program's long-term financial sustainability; he is faced with major cuts to his government funding and is seriously concerned about obtaining private sector funds ...Desde 8,20 €