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Merck: Operating Science-Based Business

Raman, Ananth ; Maurer, Inga ; Schmidt, William

Reference: HBS-612082-E
Year: 2004
Number of pages: 13
Geographic Setting: United States
Publication Date: Apr 23, 2012
Fecha de edición: May 9, 2012
Source: HBSP (USA)
Type of Document: Case
Industry Setting: Pharmaceuticals

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Description

Merck is known for its commitment to investing in basic R&D. Are Merck's long-term investments justifiable when the firm faces extreme earnings pressure?

Keywords

Investments Operations and processes R&D