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Wizards of the Coast: Dungeons & Dragons for Everyone? - Teaching Note
Jesse OlsenNota del Instructor IVEY-W33794-EDirección estratégicaTeaching note for product W33793.Desde 0,00 €
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Publish or Protect? (Spanish version)
Shih, Willy; Chai, SenCaso HBS-615S15Servicios y operacionesShould they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.Desde 8,20 €
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The LEGO Group: Publish or Protect
Shih, Willy; Chai, SenCaso HBS-613079-EServicios y operacionesSenior managers at the LEGO Group are faced with a quandary: Should they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or...Desde 8,20 €
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Wizards of the Coast: Dungeons & Dragons for Everyone?
Jesse OlsenCaso IVEY-W33793-EDirección estratégicaAs Hasbro Inc.’s Wizards of the Coast LLC (Wizards) worked to design the next iteration of its popular tabletop role-playing game, Dungeons & Dragons (D&D), word leaked that it was looking to change its decades-old Open Game License. This would restrict third-party contributions to the game and reduce gameplay options for customers, in favour of increased protection of D&D’s game mechanics as Wizards’ intellectual property. Wizards’ delayed react...Desde 8,20 €