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Case

The LEGO Group: Publish or Protect

By Shih, Willy / Chai, Sen

Senior managers at the LEGO Group are faced with a quandary: Should they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.

Collection: HBSP (USA)

Ref: HBS-613079-E

Format: PDF

Number of pages: 16

Publication Date: Feb 15, 2013

Language: English, Spanish

Review date: Mar 30, 2015

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Description

Year: 2012

Geographic Setting: Europe;Denmark

Industry Setting: Injection molds; Retail trade; Plastics; Manufacturing; Technology; Machinery; Property management; Information technology consulting services; Toys; Real estate, rental & leasing; Consulting services

The LEGO Group: Publish or Protect

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The LEGO Group: Publish or Protect

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