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Disney's Entry into the Streaming Battle - Teaching note
Chatterjee, Sayan; O'Neil, ScottNota del Instructor DARDEN-S-0376TN-EDirección estratégicaTeaching note for product S-0376Desde 0,00 €
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Netflix Moves into Ad-Supported Streaming: Cause for Concern or a Normal Transition? -Teaching note
Chatterjee, SayanNota del Instructor DARDEN-S-0408TN-EDirección estratégicaTeaching note for the product S-0408Desde 0,00 €
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Office Depot E-Business (Abridged)
Venkataraman, S.; Bodily, Samuel E.; Cross, Tom; Chatterjee, SayanCaso DARDEN-BP-0524-EGobierno corporativoThis case is an excellent illustration of offline/online integration. Office Depot used its supply chain, systems integration, and existing offline channel strengths to overcome competitive online threats from pure Internet players and other office-products-category players. Students get to consider the critical strategic options for overall strategy, pricing, product line, promotion, and business integration.Desde 8,20 €
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Netflix Moves into Ad-Supported Streaming: Cause for Concern or a Normal Transition?
Chatterjee, SayanCaso DARDEN-S-0408-EDirección estratégicaAs of 2023, Netflix is the largest streaming-video provider. However, it faces increased competition, as well as slower growth in subscriptions, which have caused it to reconsider its past practices. This case describes the history of Netflix's business model and the antecedents that have led it to make some significant changes—the most important of which is an ad-supported subscription option. It is also engaged in cost-cutting measures, discour...Desde 8,20 €
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Disney's Entry into the Streaming Battle
Chatterjee, Sayan; O'Neil, ScottCaso DARDEN-S-0376-EDirección estratégicaAs of 2019, Netflix is the market leader in the streaming space, spending $17 billion per year on original content. Its award-winning content coupled with its technology of delivery and its highly successful recommendation algorithm in which over 80% of subscribers trust are the current gold standard. While Disney+ and Netflix will certainly be competitors, the market is shaping up into a battle for the “single-screen” as a person can only cons...Desde 8,20 €