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E-Cigarettes: The Wild, Wild West
Farris, Paul W.; Wicks, Andrew C.; Mead, Jenny; Abbott, KatherineCaso DARDEN-M-0876-EMarketingIn 2014, tobacco giant Reynolds American Inc. (RAI) had to confront the rapidly evolving global tobacco industry landscape. E-cigarettes, once considered a fad, were becoming increasingly popular. Facing uncharted territory, tobacco companies were uncertain about how to most successfully enter this market and how to do so rapidly.Desde 8,20 €
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Looking for (e)Harmony
Wicks, Andrew C.; Mead, Jenny; Shariff, IkramCaso DARDEN-BRI-1003-EÉtica empresarial y Responsabilidad Social CorporativaA growing company has an opportunity to sign a major client: an online dating service. But that service is notorious for having forbidden ads indicating a search for same-sex partnerships. That policy goes against the corporation's own ethics and the personal views of many of its employees. Yet the company needs a large contract such as this one to sustain itself. What should the company decide to do?Desde 8,20 €
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E-Cigarettes: The Wild, Wild West - Teaching Note
Farris, Paul W.; Wicks, Andrew C.; Mead, JennyNota del Instructor DARDEN-M-0876TN-EMarketingTeaching note for product M-0876Desde 0,00 €
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Shareholders’ Equity at PepsiCo - Teaching Note
Haskins, Mark E.; Lynch, Luann J.Nota del Instructor DARDEN-C-2425TN-EContabilidad y controlTeaching note for product C-2425Desde 0,00 €
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Accounting for Marketable Securities
Haskins, Mark E.; Lynch, Luann J.Nota técnica DARDEN-C-2280-EContabilidad y controlThis note provides an overview of intercorporate investments, including passive investments (marketable securities), investments that result in significant influence, and investments that result in control. Then, the accounting for marketable equity and debt securities is described in detail.Desde 8,20 €
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A New Era in Revenue Recognition: General Dynamics and Ford - Teaching Note
Haskins, Mark E.; Lynch, Luann J.Nota del Instructor DARDEN-C-2414TN-EContabilidad y controlTeaching note for product C-2414Desde 0,00 €
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A New Era in Revenue Recognition: General Dynamics and Ford
Haskins, Mark E.; Lynch, Luann J.Caso DARDEN-C-2414-EContabilidad y controlWhat had started out as an easy perusal of two recently issued 2017 corporate annual reports had morphed into a task of sleuthing when the reader had come across what some experts referred to as “the most historic accounting change to hit US capital markets in decades.” It appeared that the issue of when a sale was a sale for financial reporting purposes was not simple. Among a handful of early adopters of a new revenue recognition mandate for ...Desde 8,20 €
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Revenue Recognition (Topic 606) at Salesforce.com, Inc. - Teaching Note
Haskins, Mark E.; Lynch, Luann J.Nota del Instructor DARDEN-C-2428TN-EContabilidad y controlTeaching Note of Product C-2428Desde 0,00 €
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Amazon.com, Inc. Buys Whole Foods Market - Teaching Note
Lynch, Luann J.; Haskins, Mark E.Nota del Instructor DARDEN-C-2409TN-EContabilidad y controlTeaching Note for product C-2409Desde 0,00 €
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Potential Volatility Comes to Earnings: A Look at Berkshire Hathaway’s Equity Investments - Teaching Note
Lynch, Luann J.; Haskins, Mark E.Nota del Instructor DARDEN-C-2426TN-EContabilidad y controlTeaching Note for product C-2426Desde 0,00 €