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GoFundMe: The Giving Layer of the Internet, Teaching Note
Kominers, Scott Duke; Ciechanover, Allison M.Nota del Instructor HBS-819090-EIniciativa emprendedoraTeaching note for case 818108.Desde 0,00 €
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GoFundMe: The Giving Layer of the Internet
Kominers, Scott Duke; Ciechanover, Allison M.Caso HBS-818108-EIniciativa emprendedoraBy 2017, GoFundMe is the world's largest social fundraising platform. Gross donation volume is growing rapidly yet the number of monthly campaign starts is relatively flat. The CEO contemplates a variety of growth initiatives.Desde 8,20 €
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Poppy (B)
Eisenmann, Thomas R.; Kominers, Scott Duke; Huizinga, Jeff; Ciechanover, Allison M.Caso HBS-820715-EIniciativa emprendedoraAvni Patel Thompson, founder and CEO of Poppy, an online marketplace for on-demand childcare, revisits the venture's final months, and discusses the steps she took in the wake of the shutdown. This case explores experiments the company conducted to refineDesde 5,74 €
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A Pig in a Poke? Shuanghui’s Acquisition of Smithfield
Chen, Ming-Jer; Chan, Yi Ping; Craddock, JennyCaso DARDEN-S-0330-EDirección estratégicaThis case stars Long Wan, chairman and CEO of Shuanghui International (Shuanghui), as he works through the postmerger integration of the newly acquired US-based Smithfield Foods (Smithfield). Wan must address many potential hurdles as he sought to integrate two very different companies, on two different continents, separated by a world of cultural and political differences. With its headquarters in rural Virginia and its folksy southern American ...Desde 8,20 €
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Smithfield Foods: Activists and Acquisitions
Chen, Ming-Jer; Jia, Ruo; Yemen, GerryCaso DARDEN-S-0308-EDirección estratégicaThis research-based case uses the circumstances surrounding Virginia-based Smithfield Foods’ (Smithfield’s) buyout offers from multiple foreign firms to examine the political and cultural constraints of a regionally rooted global firm in pursuing its strategic objectives. Smithfield’s senior leadership receives offers from three firms, ShuangHui International (ShuangHui), JBS S.A. (JBS), and Charoen Pokphand Foods (CPF), based in China, Brazil, a...Desde 8,20 €
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LEGO Bricks: Fit for the Big Screen
Chen, Ming-Jer; Craddock, JennyCaso DARDEN-S-0296-EDirección estratégicaFor years Danish toymaker LEGO had turned down multiple attempts from directors and producers to make a LEGO movie. Now the CEO of the Danish toymaker has gotten a movie pitch from Warner Brothers. The entire LEGO brand is at risk if the movie is poorly eDesde 8,20 €
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Raksul
Kominers, Scott Duke; Kotosaka, Masahiro; Sato, Nobuo; Kanno, AkikoCaso HBS-819115-EIniciativa emprendedoraRaksul, 2018 Forbes Japan "Startup of the Year," ran an e-commerce platform drawing upon thousands of individual suppliers. Launched as a business-to-business printing services marketplace, Raksul had recently expanded to operate both a logistics/delivery marketplace and a television advertising marketplace. Each marketplace faces its own growth challenges; at the same time, the CEO must consider whether and how each marketplace can enhance the o...Desde 8,20 €
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Marketplace Design
Kominers, Scott DukeNota del Instructor HBS-821068-EConocimiento y comunicaciónDesde 0,00 €
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Updating Dating
Eisenmann, Thomas R.; Kominers, Scott Duke; Lam, AlanCaso HBS-818052-EIniciativa emprendedoraTo identify design ideas for their own startup, two MBAs compare the different profiling, matching, and monetization approaches employed by five incumbent dating services: Coffee Meets Bagel, OKCupid, Jiayuan, Dating Ring, and HurryDate.Desde 8,20 €
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Halliday's OASIS
Kominers, Scott Duke; Tempest Keller, NicoleCaso HBS-819106-EIniciativa emprendedoraWade Watts has won control of the OASIS - a futuristic, immersive virtual reality game world. He must decide on rules, rights, and marketplace design, balancing the founding principles of the OASIS with the platform's potentially negative externalities.Desde 8,20 €