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American Express: «Membership rewards» Europa
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCaso P-886Servicios y operacionesEl Programa "Membership Rewards" está diseñado para viajeros de negocio. Las recompensas ofrecidas van dirigidas principalmente a las personas registradas en los programas de viajero frecuente de las aerolíneas que se benefician acumulando kilómetros con Amex y transfiriéndolos a su aerolínea preferida para obtener billetes gratuitos o mejoras. El caso expone el reto de la dirección de Amex de cómo lograr el índice de penetración del 50% que el p...Desde 8,20 €
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American Express: Membership rewards Europe
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCaso P-886-EServicios y operacionesThe Membership Rewards Programme is designed for business travellers. The rewards offered appeal mainly to members of Airline Frequent Flyer Programmes who take advantage of collecting miles on Amex and transfer them to their preferred airline to collect free tickets or upgrades. The case poses the managerial challenge of how to reach the 50% target penetration rate of the programme Amex has in mind and questiones how to include customers of the ...Desde 8,20 €
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Regency Capital Partners: The Heat Is On
Grabenwarter, Uli; Mitchell, Jordan; Mayer F.; Liechtenstein, HeinrichCaso F-827-EFinanzasA senior manager at Durable Capital Partners (DCP) must decide between two investments for the company's seventh private equity fund by evaluating each investment memoranda. The first investment calls for DCP to be a junior partner in a syndicated deal. By investing in the first company, DCP's fund would be fully invested and the company could begin to fundraise for its eighth fund. The second investment, is in DCP's ideal range in terms of size ...Desde 8,20 €
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Jointly
Kolarova, Lenka; Liechtenstein, HeinrichCaso F-910-EFinanzas, Iniciativa emprendedoraIt was spring 2012, and Vicente Dahl found himself in a difficult situation. One year earlier, after graduating from IESE Business School, he had decided to take the entrepreneurial career path and co-founded Jointly, a London-based e-commerce marketplace company. Although the business concept proved viable, he and his co-founder had begun to argue about the leadership role in the venture.Desde 8,20 €
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QuickBars
Kolarova, Lenka; Liechtenstein, HeinrichCaso F-911-EFinanzas, Iniciativa emprendedoraIt was in September 2012 - one year after his graduation from IESE Business School - when Simon decided to move from the comfort of an employee's life to the unknown territory of entrepreneurship. A year and a half later, the venture had made a lot of progress on product development and acquired several customers. The company had also raised financing from its first angel investor, but the company's postfinancing development was very different fr...Desde 8,20 €
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Explaining the Sansibar Konstruktion Valuation
Mitchell, Jordan; Liechtenstein, Heinrich; Soley, JorgeCaso F-802-EFinanzasThis is an intoductory case to describe the different valuation methods used in investment banking.Desde 8,20 €
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Enerfruit (French Version)
Soley, Jorge; Liechtenstein, HeinrichCaso F-801-FRFinanzasThe case gives a detailed account of a management buy-out (MBO). The following stages are described: - Designing the business plan. - Preparing the prospectus. - Translating the business plan into a financial model. - Valuing the business (multiples used). - Designing and structuring the MBO finance. - Preparing the bid. Emphasis is placed on the "qualitative arguments" for carrying out an MBO and the role played by the company's management, the ...Desde 8,20 €
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Schneider Drinks (A). Loan Request (Portuguese Version, Brazil)
Stodieck J.; Liechtenstein, HeinrichCaso F-773-PBFinanzasThe distribution company Schneider asks a local bank for credit. The analysis suggests that there is no problem.The students have to use all the tools they have learned in Finance One to analyse the situation. There are some issues students in class will clasify as minor. In case B it is obvious that all the concerns raised as an issue become true and the company is in deep problems.Desde 8,20 €
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The Windham Family (B)
Batt, Robert; Liechtenstein, HeinrichCaso F-898-EÉtica empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Liderazgo y Dirección de personasFrom these cases you will learn that parents' actions (expectations, responsibilities, excessive demand) can lead to negative effects: for example, the creation of a dysfunctional next generation. A sensible governance structure for family wealth is necessary, but it is even more important to foster emotional health (vs. financial health) and self-worth (vs. net worth) among all family members, especially in-laws. The cases also deal with family ...Desde 5,74 €
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Battle Against Mediocrity in Service, The
Burgaz, F.; Huete, Luis MaríaNota técnica PN-330-EServicios y operacionesDesde 8,20 €