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PayPal: An e-mail payment system
Marcé, Carmen; Santomá, JavierCaso F-742-EFinanzasPayPal, an e-mail payment system, was planning to establish itself in Europe. The case presents the alternatives available for PayPal's expansion as a banking product. It also explains how e-mail payment systems, and PayPal in particular, worked.Desde 8,20 €
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OPI de Netscape Corporation: Gestión de riesgo e incertidumbre
Oguledo O.; Santomá, Javier; Subirana Vilanova, BrianCaso SI-95Conocimiento y comunicaciónEste caso analiza los distintos riesgos que corrió Netscape Corporation durante su crecimiento, centrándose en los hechos que tuvieron lugar durante su oferta pública inicial. El caso gira en torno a la decisión de una sociedad de inversiones de comprar acciones. Varios escenarios de ingresos son frustrados por los factores de riesgo que acompañan a la compañía y al sector de Internet en su conjunto.Desde 8,20 €
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Tales of a Trader
Trauffler P.; Santomá, JavierCaso F-785-EFinanzasThis case is an introduction to the monetary markets from the viewpoint of a bank trader. It gives the opportunity to discuss the characteristics of the overnight market, swap market, instruments like the certificate of deposit and repurchse agreements. The case also introduces well known trading techniques such as interest carry trading.Desde 8,20 €
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Lean Thinking: Better Living through Setup Reduction
Weiss, Elliott N.; Goldberg, Rebecca; Leschke, John P.Nota técnica DARDEN-OM-1501-EServicios y operacionesThis note reviews the effect setup time, batch size, and throughput time have on each other by providing everyday examples.Desde 8,20 €
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Maria's Ristorante
Weiss, Elliott N.; Maiden, Stephen E.Caso DARDEN-OM-1536-EServicios y operacionesIn an effort to save his business, Paul Marciano, the owner of Italian family restaurant Maria’s Ristorante, runs a number of experiments focused on improving the customer experience around his target customer segment. These experiments lead to a better understanding about his business and cause him to make specific changes to his business model that ultimately improve things across the board. The experiments are based on research from the academ...Desde 8,20 €
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Behavioral Economics and the Service Organization
Weiss, Elliott N.; Maiden, Stephen E.Nota técnica DARDEN-OM-1548-EServicios y operacionesThis note summarizes some important learnings from the study of behavioral economics of which service organizations should be aware in order to enhance customers' emotional experiences and help direct their decision making—in an ethical manner.Desde 8,20 €
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The Curious Case of the Disputed Rabbits
Weiss, Elliott N.; Maiden, Stephen E.Caso DARDEN-OM-1618-EServicios y operacionesService systems are inherently subject to variability, whether through customers, service providers, suppliers, or unexpected events. Yet customers demand excellence and consistency regardless of this variability. In general, there are two ways to handle this variability—through people or through processes. We use the concept of robustness to describe these two approaches. This case uses an inventory mishap at a pet store to explore the need for ...Desde 8,20 €
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Evaluating Financial and Operational Performance in the Airline Industry
Weiss, Elliott N.; Maiden, Stephen E.Caso DARDEN-OM-1535-EServicios y operacionesFrom its earliest beginnings in the years following World War II, the commercial airline industry has grown into an essential component supporting economic growth, trade, investment, and tourism throughout the world. This case includes short profiles for four airlines—United, Southwest, Spirit, and Japan Airlines—including descriptions of each company’s operations strategy, history, and financial situation. A series of exhibits provides income st...Desde 8,20 €
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OYO Hotels USA: Coming to America
Weiss, Elliott N.; Maiden, Stephen E.Caso DARDEN-OM-1641-EServicios y operacionesThis case studies the growth of OYO Hotels (OYO) to illustrate the operational processes necessary to succeed in the service sector. The case allows for a discussion of employee- and customer-management systems, tech-driven solutions, and profit drivers. The material unfolds OYO's growth and its solution for making economy hotels discoverable and bookable online. The case raises a series of questions around OYO's business model, its ability to ...Desde 8,20 €
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Tirumala Tirupati: Wait a Moment
Weiss, Elliott N.; Yemen, Gerry; Maiden, Stephen E.Caso DARDEN-OM-1533-EServicios y operacionesThis case examines the queueing issues caused by the growth in popularity of one of the most visited Hindu temples in the world. On January 2, 2015, Ramesh and Vasantha Gupta visit Tirumala Venkateswara Temple, just a day after some 210,000 people crowded the 2,000-year-old site. The case describes the many enhancements that the temple administrator, Tirumala Tirupati Devasthanams (TTD), has implemented since its management of the temple complex ...Desde 8,20 €