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The E-Line Cityboard
Soler, Edi; Peñalva, FernandoCaso C-784-EContabilidad y control, Iniciativa emprendedoraSix months after incorporating the company, the two founders of the firm E-Line Cityboard Supply Ltd. (ELC) were preparing the first Board of Directors meeting. ELC was a London-based distributor and online retailer of the E-Line Cityboard, a portable and rechargeable battery-powered self-balancing wheeled board, commonly referred to in the market as a "hoverboard." Increased competition and legislation prohibiting the use of hoverboards in publi...Desde 8,20 €
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Ormazábal y Recarte, S.L.
Soler, EdiCaso ASN-78Este caso está basado en el caso homónimo DG-1004.Desde 8,20 €
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Nestle's Creating Shared Value Strategy
Porter, Michael E.; Kramer, Mark R.; Herman, Kerry; McAra, SarahCaso HBS-716422-EDirección estratégicaThis case considers Nestl 's creating shared value (CSV) strategy, which focused on the three categories of nutrition, water, and rural development. In the packaged food and beverage industry, pressure had mounted since the 1990s to improve supply chain sustainability and provide healthier, more natural foods, leading to consolidation and causing sales to decline in the 2010s. With 150 years' experience in the industry, Nestl had transformed i...Desde 8,20 €
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Yara International: Africa Strategy
Porter, Michael E.; Kramer, Mark R.; Ramirez-Vallejo, Jorge; Herman, KerryCaso HBS-715402-EDirección estratégicaLeading fertilizer producer Yara International demonstrates the concept of creating shared value through the Southern Agricultural Corridor of Tanzania (SAGCOT) initiative, which brought together multiple organizations to enhance agricultural development in rural regions.Desde 8,20 €
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Vita: Cosmetics in the Nordics
Narayandas, Das; Palepu, Krishna G.; Herman, KerryCaso HBS-516013-EVita is a Norwegian cosmetics retailer owned by FSN Capital, a Scandinavian private equity company. The company has a strong market position in Norway. The case focuses on two strategic issues: how to develop an e-commerce strategy to supplement the company's traditional retail strategy, and how best to grow the company in Sweden. While both of these are potentially important future growth drivers, they also entail large investments in new capabi...Desde 8,20 €
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Mobile Broadband and the Telecommunications Industry in 2011
Applegate, Lynda M.; Herman, Kerry; Snively, ChristineCaso HBS-814009-EIniciativa emprendedoraMobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data to travel in packets over telecommunication (telecom) companies' wireless (or cellular) networks. The number of worldwide mobile cellular subscriptions reached 6 billion in 2011, r...Desde 8,20 €
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Susie Mulder at NIC+ZOE
Fubini, David G.; Margolis, Joshua D.; Herman, KerryCaso HBS-415043-ELiderazgo y Dirección de personasSusie Mulder must decide how to lead NIC+ZOE-the women's apparel brand she had recently joined as CEO-from its start-up phase into a disciplined growth phase. With growing revenues, a successful product line, and savvy private equity investors, NIC+ZOE seems perfectly positioned for growth, but the company is struggling to execute efficiently, and senior managers are torn about a key decision: whether to go into e-commerce or not.Desde 8,20 €
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Cipriani & Lombardi
Soler, Edi; Velilla, ManuelCaso ASN-102-EAnálisis de decisionesIn January 2019, two entrepreneurs were contemplating the creation of a footwear company offering affordable women's casual shoes in shopping malls in Italy. Their concept revolved around a unique self-service, white-label shoes model, setting them apart from most other traditional footwear stores in the industry. To test the viability of their idea, they devised a plan to launch a pilot store during the summer months in Riccione, viewing it as a...Desde 8,20 €
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Bruxelles Services Linguistiques (BSL)
Soler, Edi; Peñalva, FernandoCaso C-811-EContabilidad y controlBSL presents the case of one of the largest global companies in the translation industry, located in Belgium. BSL's drop in sales, accompanied by an even greater decrease in profitability, in the context of sector's turnover growth, together with the apparent increase in the additional services involved in the translation process, leads the company to readdress the cost system and propose an activity-based approach. Although the system sheds mor...Desde 8,20 €
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Medición del desempeño
Ormazabal, Gaizka; Soler, EdiNota técnica CN-228Contabilidad y control, Gobierno corporativoLa medición del rendimiento es un concepto esencial e la asignatura de contabilidad administrativa. Es el proceso de recabar, analizar e informar información relativa al rendimiento de una persona, división, departamento u organización. Desde el punto de vista de la gestión, la medición del rendimiento puede ser útil porque los directivos pueden utilizar esta información para entender mejor los problemas, oportunidades y desafíos que enfrentan la...Desde 8,20 €